ICE MAN COMMETH...TO YOUR TOWN

Plano, IL – How is it possible for one man to command so much attention? Well, if you think of the dominant ice fishing pacesetter as a frost-bearded Johnny Appleseed, you might make some sense of it. Ol’ Johnny walked the Earth sowing the seeds of succulent fruits. Brian “Bro” Brosdahl stomps the Ice Belt spreading seeds of hardwater intel that sprout fish in 8-inch holes.

For years now, The Bro Road Show, as the tour is coined, commences on the morning after Bro drops his Minnesota opener whitetail deer, and continues until sometime after the ball drops in New York, New York. (And yes, it’s true; Bro did wallop a dandy buck this fall. Some say he used his bare, ice-calloused hands.)

The Bro Road Show travels to destinations near and far from his Northern Minnesota compound. This season, focus lays squarely on the epicenter of ice fishing – Minnesota, Wisconsin, North and South Dakota, Michigan and Illinois – with scheduled appearances at retailers large and small, independents as well as the destination-type stores with their ceiling-high mountain goats and orca-sized fish tanks.

During his meet and greets, Bro is known to take his time, fielding the simplest to the most complex ice fishing questions. Fear not inquiring about seemingly minute decisions like choosing glow red or green for a certain situation. Or get more technical, like asking about Frabill’s new stronger and lighter fish house frame system or seating systems with smart gear storage.

Speaking of shelters, expect to hear about his new namesake Bro Hub. It’s the flagship offering in Frabill’s completely revamped, and mightily improved shelter line-up. Developed to his mind’s-eye and standards, the Bro Series Hub comfortably houses 2 to 3 Bro-sized anglers – the big guys. Offering 44.5-feet of fishable space and total dimensions of 80”L x 80”W x 80”H, the generously-sized shelter yields maximum space for electronics, heater, buckets and the all-too-critical hookset – even with today’s popular long rod combos.

And about those combos… The Bro Series Spinning Combos are headlined by Frabill’s greatest achievement in ice fishing reels to date. Technical-looking, the Bro Series Spinning Reel churns like butter on a 5 + 1 ball-bearing system, fully smothered internally with Frabill’s exclusive Sub-Zero® lubricant. Precision parts also account for the Bro Series Spinning Reel’s fluid drag system. And with a fish on the run, sensitivity in your hands dulled by the cold, a reliable drag-system makes all the difference.

Do yourself, friends and family a favor. Get to one of Bro’s scheduled stops and plan to leave the store a more technically dangerous ice angler. 

See scheduled appearances for November and December

#BroRoadShow