Industry Press Releases

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  • Last Chance Tackle Guess the Weight Contest

    Last Chance Tackle Guess the Weight Contest

    Guess the Weight Challenge: Guess the closest "Big Fish" weight, without going over, for the entire 3 day event for a shot to win a Last Chance Gift Card and a Free Last Chance T-Shirt of your size choosing.

  • LOWRANCE® OFFER NEW 16 INCH SCREEN — HDS CARBON™ 16

    LOWRANCE® OFFER NEW 16 INCH SCREEN — HDS CARBON™ 16

    Lowrance, a world-leading brand in fishing electronics since 1957 and longest running sponsor of Bass Anglers Sportsman Society (B.A.S.S.), today at the 2017 GEICO® Bassmaster Classic, announced the production of the HDS CarbonTM 16, a new high-performance fishfinder/chartplotter with a 16-inch screen – the largest ever produced by Lowrance.

  • Seaguar proudly supports nine contenders in the 2017 Bassmaster Classic

    Seaguar proudly supports nine contenders in the 2017 Bassmaster Classic

    There's a "fine line" between winning and losing – like a low-diameter, abrasion-resistant fishing line. And there's hope that one – or more – of those fine lines will be cast by Seaguar's nine pros fishing in the 2017 GEICO Bassmaster Classic.

  • Live Coverage Of 2017 Bassmaster Classic is coming

    Live Coverage Of 2017 Bassmaster Classic is coming

    Fifty-two of the world's best bass anglers will head to Houston next week to compete for more than $1 million in the 2017 GEICO Bassmaster Classic presented by DICK'S Sporting Goods, and fans will be able to follow the action as it happens.

  • ICAST 2017 Product Demos Move to Convention Center

    ICAST 2017 Product Demos Move to Convention Center

    On the Water Product Demonstrations Move to the Convention Center! On the Water product demonstrations for dealers and media representatives is moving to the Orange County Convention Center (OCCC) from Lake Toho.

  • Alton Jones, Sr. and Alton Jones, Jr.

    Alton Jones, Sr. and Alton Jones, Jr.

    This Season Alton Jones Jr. Joins His Father to Fish the 2017 Bassmaster Classic® and the Elites Never, in all of his previous 26 seasons of bass tournament competition, has Alton Jones been concerned with how many fish any other anglers may be catching, but that will change this year. That's because the Yamaha Pro's 24-year old son, Alton Jr., will be joining him on both the Bassmaster® Elite circuit and in the 2017 Bassmaster Classic® as he begins his own full-time professional career.

  • 2018 Bassmaster Classic Blasts Off at Lake Hartwell, Greenville, SC

    2018 Bassmaster Classic Blasts Off at Lake Hartwell, Greenville, SC

    The 48th annual world championship of professional bass fishing will be held March 16-18, 2018, in Greenville and on Lake Hartwell at Anderson, S.C., it was announced recently in a news conference in Greenville's Bon Secours Wellness Arena, which will be the site of daily weigh-in ceremonies.

  • Shimano Tranx Models | Available this Month

    Shimano Tranx Models | Available this Month

    When the situation calls for a reel durable enough to cast larger lures and fight bigger fish, and is equally at home in either fresh or saltwater, Shimano offers two new sizes to its Tranx baitcasting reel series – the 300 and 400. Joining the popular Tranx 500HG and 500PG (a huge favorite among musky anglers and saltwater tuna and striper anglers alike), each new Tranx is offered in four models – the Tranx 300, 400, left-hand retrieve 301 and 401 with powerful 5.8:1 gear ratios; and the Tranx 300HG, 400HG, left-hand retrieve 301HG and 401HG, all with fast 7.6:1 gear ratios.

  • Cabela's Collegiate Bass Shortened Due to Weather Challenges

    Cabela's Collegiate Bass Shortened Due to Weather Challenges

    With a chance of snow showers expected late in the day, and seven to ten mile an hour winds forecasted, no one figured that by 7:00am there would be a solid covering of snow plus strong winds out of the north. The format of the 2017 Cabela's Collegiate Big Bass Bash presented by Berkley had already been changed from a two-days event to a one-day event due to the chance of inclement weather on Sunday.

  • Get Hooked On Fishing Kids Activation At Bassmaster Classic

    Get Hooked On Fishing Kids Activation At Bassmaster Classic

    Children attending this year's GEICO Bassmaster Classic Outdoors Expo presented by DICK'S Sporting Goods will be in for a special treat March 24-26 at the George R. Brown Convention Center.

  • Carolina rigging, Texas-tubing and Spinner Craws for Bass Fishing with Alton Jones

    Carolina rigging, Texas-tubing and Spinner Craws for Bass Fishing with Alton Jones

    Bass fishing tips for Carolina rigging, Texas-tubing and Spinner Craws for Bass Fishing with Alton Jones

  • Zona Live Debuts Tuesday On Bassmaster.com

    Zona Live Debuts Tuesday On Bassmaster.com

    The new "Zona Live" with Mark Zona (right) will debut on Tuesday, March 14, airing from 8 a.m. to noon on Bassmaster.com. Each show will have a special guest, and the first guest will be 2014 Angler of the Year, Greg Hackney. Photo courtesy of Mark Zona

  • 47 Things To Do At The 47th Bassmaster Classic

    47 Things To Do At The 47th Bassmaster Classic

    In addition to the excitement of watching the anglers launch during daily takeoffs at the GEICO Bassmaster Classic presented by DICK'S Sporting Goods, fans can participate in many activities during the 47th annual world championship of bass fishing.

  • The path to the Classic begins on New Melones

    The path to the Classic begins on New Melones

    The path to competing in the Bassmaster Classic begins in California on New Melones Reservoir, March 18-19.

  • Retailers across the nation want more YUM baits

    Retailers across the nation want more YUM baits

    As a result of the growing popularity and sales of YUM soft baits, the Fort Smith factory has added a third production shift. The positive financial impact to this northwest Arkansas community is great as approximately 80 full-time jobs have been created since YUM began manufacturing in Fort Smith in 2014. The addition of the third shift created 25 full-time jobs on March 6, 2017.

  • Spring JDM Box | NEW MARCH SPECIALTY BOX

    Spring JDM Box | NEW MARCH SPECIALTY BOX

    Clico for more info on the Mystery Tackle Box Spring Specialty Box | Spring JDM Box No Compromises Many folks in Japan care deeply about two things - craftmanship and bass fishing. This Spring JDM Box from Mystery Tackle Box is full of high-quality, hard-to-find baits that are perfect for the hardcore angler.

  • Terminator Frog Helps DeFoe at Big O B.A.S.S. Elite

    Terminator Frog Helps DeFoe at Big O B.A.S.S. Elite

    A small Terminator® frog helped Ott DeFoe to another big finish Sunday in Bassmaster Elite Series action. Placing a close runner-up on Florida's famed big-bass factory, Lake Okeechobee, the Rapala® pro threw a New, not yet released Terminator Walking Frog, Jr. to score his second top-10 finish in as many Elite Series tournaments this season.

  • New Storm 360 GT Searchbait Covers More Water, Uncovers More Fish

    New Storm 360 GT Searchbait Covers More Water, Uncovers More Fish

    Stingy fish staying hidden? Tie on a search party. Throw 'em the Storm® 360GT Searchbait™, an ultra-versatile new bait the world's most respected professional anglers trust to deliver strike after strike in nearly any scenario.

  • Lowrance Launches 60th Anniversary Ultimate Upgrade

    Lowrance Launches 60th Anniversary Ultimate Upgrade

    Tulsa, Okla. – Lowrance®, a world-leader in fishing electronics since 1957 — announced today the Lowrance 60th Anniversary HDS Ultimate Upgrade promotion on qualifying HDS Carbon™ and HDS Gen3 fishfinder/chartplotter displays, running from March 1 until May 31, 2017. The HDS Gen3 series feature an easy-to-use, multi-touch, high-resolution display with Broadband Sounder™ and CHIRP sonar, plus built-in support for StructureScan® 3D with SideScan and DownScan Imaging™.

  • 2017 Fred Hall Show | Video Updates from the Event Floor

    2017 Fred Hall Show | Video Updates from the Event Floor

    Updates from the booth on the floor of the 2017 Fred Hall Show