Industry Press Releases

Sort:
Limit:

  • Shorter Spawning Season Due to Colder Winter

    Shorter Spawning Season Due to Colder Winter

    By

    The calendar provides the macro view, but it’s the meteorological and lunar factors that spur this seasonal show.

  • Top-3 Changes at Cabela’s School of the Year Standings in College Fishing

    Top-3 Changes at Cabela’s School of the Year Standings in College Fishing

    Murray State University, who moves from fifth place to second place, and Auburn University jumping back up into third.

  • Top-3 spots at Berkley Bassmaster Elite Event on Kentucky Lake Held by Lowrance pros

    Top-3 spots at Berkley Bassmaster Elite Event on Kentucky Lake Held by Lowrance pros

    Lowrance®, a world-leader in fishing electronics since 1957, mounted another commanding performance this weekend as Lowrance professional angler Wesley Strader won his first-ever Bassmaster Elite event, and the $100,000 prize. The tournament was held May 4-7 on Kentucky Lake in Paris, Tennessee.

  • Mother’s Day Gift Ideas for the Fishing/Outdoosy Mom

    Mother’s Day Gift Ideas for the Fishing/Outdoosy Mom

    Saying you’ve been busy fishing or turkey hunting won’t cut it as an excuse for forgetting Mother’s Day. Now that we’ve sent you into panic mode (yes, Mother’s Day is this weekend), don’t sweat it. Here’s our list of great gift ideas the outdoorsy moms in your life will love. Guaranteed.

  • Strader Earns Bassmaster Elite Series Win On Kentucky Lake

    Strader Earns Bassmaster Elite Series Win On Kentucky Lake

    Wesley Strader of Spring City, Tenn., won the 2018 Berkley Bassmaster Elite at Kentucky Lake presented by Abu Garcia out of Paris, Tenn., with a four-day total weight of 80 pounds, 4 ounces.

  • Show Off Your 'Best Catch' and You Could Be Fishing with Mark Zona

    Show Off Your 'Best Catch' and You Could Be Fishing with Mark Zona

    If you’re an angler or know someone who is, the countdown begins now for a chance to win big. Showing off your “best catch” could get you an action-packed fishing trip with Mark Zona, former pro angler, co-host of the Bassmaster Elite Series, and host of “Zona’s Awesome Fishing Show” on his favorite lake.

  • Skeet Reese Moves into Lead at Bassmaster Elite On Kentucky Lake

    Skeet Reese Moves into Lead at Bassmaster Elite On Kentucky Lake

    Skeet Reese of Auburn, Calif., takes/maintains the lead on the second day of the 2018 Berkley Bassmaster Elite at Kentucky Lake presented by Abu Garcia out of Paris, Tenn., with a two-day total weight of 45 pounds, 5 ounces.

  • Chris Zaldain Has Slim Lead Over Skeet Reese In Bassmaster Elite Tournament At Kentucky Lake

    Chris Zaldain Has Slim Lead Over Skeet Reese In Bassmaster Elite Tournament At Kentucky Lake

    Chris Zaldain of Laughlin, Nev., takes the lead on the first day of the Berkley Bassmaster Elite at Kentucky Lake presented by Abu Garcia, bringing 24 pounds, 3 ounces to the scales on Friday.

  • LIVETARGET’s Rainbow Smelt adds five new patterns to its bite-triggering wardrobe

    LIVETARGET’s Rainbow Smelt adds five new patterns to its bite-triggering wardrobe

    Steeped in fish-catching prowess, the Rainbow Smelt Jerkbait from LIVETARGET is among the most versatile and effective lures offered by the industry’s recognized leader in anatomically precise, ultra-realistic artificial lures. Produced through a highly intellectualized design process, the profile and finishes of the Rainbow Smelt Jerkbait are designed to convince the wariest gamefish that our artificial offering is indeed, a Live Target. Nowhere else will you find a bait with such highly-detailed, three-dimensional fins, eyes, opercles and scales, with patterns, colors, transitions, and highlights that reflect Nature’s handiwork.

  • Legend X packs every technology at St. Croix’s disposal to deliver unrivaled performance

    Legend X packs every technology at St. Croix’s disposal to deliver unrivaled performance

    The Senko spiraled toward the bottom of a gin-clear lake, turning the reel on the opposite end ever closer towards the end of its spool. Twenty feet down and dozens of yards from the boat, a thin strand of four-pound fluorocarbon traced a line from fish to man. On a sunny day at this depth and distance, the line was impossible for the angler’s eye to see — then, a thump.

  • New Aaron Martens-Inspired Jig Heads Released from Picasso Lures

    New Aaron Martens-Inspired Jig Heads Released from Picasso Lures

    When you combine an angler with a reputation for being meticulously detail-oriented and a manufacturer that has long been known for producing innovative, high quality products, the result is often revolutionary.

  • More to the Ned Rig from Z-Man’s Finesse TRD HogZ

    More to the Ned Rig from Z-Man’s Finesse TRD HogZ

    Highlighting the newest member of Z-Man’s ElaZtech finesse bait line, the HogZ sculpt features a specialized flattened nose, facilitating tight flush-rigging to a mushroom style jig, such as Z-Man’s Finesse ShroomZ or NedlockZ HD.

  • “Numbers” Presented by Huk Performance Fishing

    “Numbers” Presented by Huk Performance Fishing

    Going fishing offshore, it’s all about the numbers.  Numbers are the basis of fishing, but at the end of the day, the results are up to you.  Huk proudly present its latest film, “Numbers – Saltwater.”

  • LIVETARGET’s award-winning Sunfish Hollow Body is a true show-stopper

    LIVETARGET’s award-winning Sunfish Hollow Body is a true show-stopper

    Niagara-On-The-Lake, ON – Innovations in hollow body topwater lures have expanded this once narrowly-applied presentation into a productive technique for both fresh- and saltwater species. Advanced soft plastic bodies engineered to exclude water and collapse readily when attacked, customized hooks that shed weeds while still piercing mouths, and intricate anatomical details that provide true-to-life realism, have all contributed to the explosion in the popularity, and effectiveness, of hollow body topwaters.

  • Kevin VanDam Cements 25th Bassmaster Win at Grand Lake

    Kevin VanDam Cements 25th Bassmaster Win at Grand Lake

    Kevin VanDam of Kalamazoo, Mich., won his 25th B.A.S.S. title at the 2018 Bassmaster Elite at Grand Lake out of Grove, Okla., with a four-day total weight of 83 pounds, 4 ounces.

  • Kevin VanDam Leads Going into Final Day At Bassmaster Elite On Grand Lake

    Kevin VanDam Leads Going into Final Day At Bassmaster Elite On Grand Lake

    Kevin VanDam of Kalamazoo, Mich., takes the lead on the third day of the 2018 Bassmaster Elite at Grand Lake out of Grove, Okla., with a three-day total weight of 64 pounds, 13 ounces.

  • Fishing Program for Students | Angling Aces Launched by Crestliner

    Fishing Program for Students | Angling Aces Launched by Crestliner

    Crestliner is excited to introduce "Angling Aces," a program aimed at nurturing high school and college-aged anglers' passion for fishing and guiding them toward higher education and careers related to the sport. In addition, the program aims to help student anglers perfect fishing techniques, become advocates for the outdoors and resource conservation, and learn and practice on-water safety.

  • Daiwa Pro Takahiro Omori Leads Grand Lake Bassmaster Elite

    Daiwa Pro Takahiro Omori Leads Grand Lake Bassmaster Elite

    Daiwa pro Takahiro Omori of Emory, Texas, takes the lead on the first day of the Bassmaster Elite at Grand Lake, bringing 23 pounds, 12 ounces to the scales on Thursday.

  • Expansion for Bass Cat/Yar-Craft

    Expansion for Bass Cat/Yar-Craft

    Correct Craft’s brands Bass Cat and Yar-Craft announced a significant expansion plan that will increase their production capacity of boats by over 50%. The construction of the new facility will begin in May.

  • Tackle for Targeting Tremendous Tuna

    Tackle for Targeting Tremendous Tuna

    Professional angler and television personality Henry Waszczuk knows a thing or two about chasing the denizens of the briny deep. As host of Fishing the Flats & More, Waszczuk patrols the warm waters of the Caribbean and the Gulf of Mexico in pursuit of the high seas’ hardest fighting, most sought-after predators. These are fish that have grown old and wise by learning to refuse other anglers’ presentations, fish that can only be tempted by artificial lures that mimic their natural prey to the utmost degree.