Industry Press Releases

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  • The Next Generation  of Underwater Viewing

    The Next Generation of Underwater Viewing

    New Aqua-Vu owner Kolt Ringer talks business, underwater cameras, and the future of youth fishing Crosslake, MN  –  For as long as Kolt Ringer can remember, two passions have fueled his family’s existence: business and fishing. “I grew up casting for crappies and anything that would bite from the docks around Lake Minnetonka,” recalls Ringer, an ex-fishing guide and current director of competitive youth fishing in Minnesota. “In all those years, I’ve never lost that hunger for fishing, or that intense curiosity to know what’s happening below the surface.”

  • Last Minute Gift Ideas

    Last Minute Gift Ideas

    Give the gift of fishing access and independence.

  • A Wealth of History

    A Wealth of History

    Case knives have been carried in every major U.S. war effort and even onboard Apollo 11, when mankind first walked on the moon.

  • New Skeeter Bass Boat in Sweepstakes For Fish With Scott Canterbury

    New Skeeter Bass Boat in Sweepstakes For Fish With Scott Canterbury

    B.A.S.S., the world’s largest fishing organization, is offering fishing fans a chance to win an all-expenses paid trip to fish alongside a Toyota Bassmaster Angler of the Year and a new Skeeter boat with Yamaha engine in their new “Fish With Scott Canterbury” sweepstakes.

  • BassCat Teams Up With Siren to Give Anglers Security and Peace of Mind 24/7

    BassCat Teams Up With Siren to Give Anglers Security and Peace of Mind 24/7

    Siren Marine’s aggressive push into the bass fishing and freshwater market continues with the announcement that premium bass boat manufacturer BassCat is now making the Siren MTC (Monitor|Track|Control) Connected Boat® System a factory option on its popular Jaguar model.

  • National Professional Anglers Association  joins Lure Lock

    National Professional Anglers Association joins Lure Lock

    Lure Lock the premier manufacturer of tackle boxes and the company that literally turned the fishing tackle storage world upside down, is proud to announce that it has signed on as a supporting partner of the National Professional Anglers Association for the 2020 season.

  • 10 Most Watched Boating Videos of 2019

    10 Most Watched Boating Videos of 2019

    It would take one person watching for 82 years to view what is uploaded every hour to YouTube.

  • For the Salt Anglers

    For the Salt Anglers

    Please the saltwater anglers on your holiday list with the hottest

  • Tweener conditions are real.

    Tweener conditions are real.

    GILL’s new Rock Softshell Jacket GILL’s new Rock Softshell Jacket combines durability, flexible fit, warmth and water repellence

  • The Big Bass Bash announces AFTCO as the title sponsor

    The Big Bass Bash announces AFTCO as the title sponsor

    "We are thrilled to have one of the top fishing apparel companies on board with the Big Bass Bash," said Charlie Terrell, co-owner of the Big Bass Bash. "AFTCO represents quality and performance, and their apparel will now be implemented into all of our bonus t-shirts sold at the Lake of the Ozarks and Pickwick Lake Big Bass Bash events."

  • Mr. Ned Rig talks bass history, finesse tactics and a little more

    Mr. Ned Rig talks bass history, finesse tactics and a little more

    The truth is, Kehde has a wise reason for everything he does; knows precisely how to make bass bite; and for goodness sake, knows more about the history of bass fishing—including exact months and years various events occurred— than almost anyone alive.

  • Now streaming AFTCO Collegiate Bass Fishing

    Now streaming AFTCO Collegiate Bass Fishing

    It's time for the second stop of the 2019-2020 season on the Bass Pro Shops Collegiate Bass Fishing Series.

  • Mercury Marine Raises Over $15,000

    Mercury Marine Raises Over $15,000

    With a pledge to donate the profits, Mercury began offering the shirt at its apparel website, MercuryDockstore.com, shortly after Dorian hit the Bahamas in early September.

  • 2020 FLW High School Fishing Schedule Announced

    2020 FLW High School Fishing Schedule Announced

    New for 2020, the winning team (two anglers) at the National Championship will both advance to the 2020 FLW Series Championship to compete as co-anglers and fish for the top prize of $30,000, in addition to each receiving a $5,000 scholarship to a school of their choice.

  • CX 20 Pro-Level Bass Boat from Caymas

    CX 20 Pro-Level Bass Boat from Caymas

    Caymas Boats, the bold new fishing boat brand led by legendary marine industry pioneer Earl Bentz,

  • Brandon Card Joins Vexus

    Brandon Card Joins Vexus

    Card will compete during the 2020 Bassmaster Elite Series season while riding in a Vexus VX21 powered by a Suzuki 250SS outboard.

  • 8 Tips For Cold Weather Fishing Gear from AFTCO

    8 Tips For Cold Weather Fishing Gear from AFTCO

    Fishing in the elements can be extremely rewarding. However, it's important to select the proper gear to keep you warm and dry when spending a day on the water during the winter.

  • Enjoy the biggest savings of the year on select, retired St. Croix Rod models

    Enjoy the biggest savings of the year on select, retired St. Croix Rod models

    St. Croix anglers are always on the hunt for big fish, but now is the time of year when they are also hunting for big savings.

  • Exclusive Phone Case Collaboration from Speck and Mossy Oak

    Exclusive Phone Case Collaboration from Speck and Mossy Oak

    For those who enjoy spending time in the outdoors, gear that offers quality protection against different elements is key.

  • Kite Fishing with Tigress Outriggers & Gear

    Kite Fishing with Tigress Outriggers & Gear

    There are few things more exciting than watching a bait suspended by a kite get ambushed from below.