Based in Houston Texas, All Star is a market leader in high end graphite rods for the bass and inshore markets.
According to Scott Hogsett, President of Shakespeare All Star offers an excellent opportunity for Shakespeare to expand our presence in the bass and inshore markets. This acquisition will provide additional sales and profit opportunities for our current as well as new customers. Along with our Pflueger brand of mid-to-high end priced spinning, baitcast, and trolling reels we see an excellent vehicle to help grow our share of the market for hard core anglers.¡¨
Shakespeare Fishing Tackle is a division of K2 Inc., a leading marketer of products for the marine, outdoor, team sports, and action sports segments.
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