TRITON BOATS, LLC ANNOUNCES NEW B.A.S.S. SPONSORSHIP

Agreement includes premier partner status, elevated incentives for 2011

MURFREESBORO, Tenn – Triton Boats, LLC, a leading manufacturer of fiberglass fishing boats, has signed a new sponsorship agreement with the Bass Anglers Sportsman Society, America’s largest bass fishing organization. Effective immediately, Triton has been elevated to the Premier sponsorship level, thereby strengthening its ties to the 500,000-member B.A.S.S. organization.

“Triton is extremely proud to be named a Premier sponsor of B.A.S.S.,” said company founder Earl Bentz. “We have been a supporting sponsor of the organization for some time, and feel our elevation to the highest sponsorship level symbolizes our deep commitment not only to B.A.S.S. and its members, but to the entire sport of bass fishing.”

Reflecting this commitment, Triton officials recently unveiled the 2011 Federation Nation Alliance Program as well as a revamped Triton Gold contingency program that includes even bigger payouts for the 2011 tournament season. Specifically tailored to B.A.S.S. Federation Nation anglers, Triton’s Alliance Program includes bonus money for winning state championships, divisional titles – all the way up to the Bassmaster Classic – and culminates with the possibility of up to $144,000 for qualified anglers.

Not to be outdone, the Triton Gold contingency program enters 2011 with increased payout at over 3,000 events nationwide. Several B.A.S.S. events are included and most qualified events offer anglers an incredible potential bonus of $7,000 per tournament win, which gives Triton owners one of the richest contingency programs in the industry.

Both Triton and B.A.S.S. have welcomed new ownership in the past several months. Triton joined industry leading brands Ranger and Stratos as part of Fishing Holdings, LLC while B.A.S.S. was purchased by an investment group headed by longtime industry veteran Jerry McKinnis. “B.A.S.S. is proud to continue its close association with the Triton brand,” said McKinnis. “The Triton reputation for solid service and quality products appeals to anglers of all skill levels, and certainly to our core membership of bass anglers.”

With so much to offer anglers in the way of contingency programs and key partnerships, Triton officials are especially excited about the 2011 model year and what it brings in terms of new product. From the all-new 18 and 19-foot XS Series designs, to the all-new SE Series and the legendary 21HP, tournament anglers are bound to find a platform that will bring new meaning to the phrase “bragging rights.”

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About Triton Boats

Triton boats feature wood-free composite construction for unparalleled performance and lasting peace of mind. Each Triton boat is built to demanding specifications and features a lifetime limited warranty on the hull. Please see an authorized Triton dealer for limited warranty details. Triton® is a registered trademark of Triton Boats, LLC.