Athens, Ala. - American
Bass Anglers (ABA) announced today that Berkley has signed a multiyear
sponsorship agreement with American Bass Anglers. Berkley manufactures and
sells the most well known products in the fishing industry. A true American
success story, Berkley began its journey in 1937 in the small town of Spirit
Lake in northwest Iowa. Decades later Berkley is a world leading tackle
supplier and well known for its brands such as its Berkley Trilene, PowerBait,
Gulp, Havoc, Lightning Rod and many others.
"We
are proud to work with such a premium brand as Berkley. Our members and weekend
anglers worldwide rely on Berkley brand products every day. From line and
lures, to rods and the specialized tools and equipment they make so many of the
products that anglers must have in order to be successful fishing and winning
bass tournaments. Berkley has long been a great supporter of the Weekend Bass
Angler and we are excited to have their support," said Morris Sheehan,
President of American Bass Anglers, Inc.
As part
of this sponsorship Berkley brands will be integrated into the sponsorship
platforms and footprint at Weekend Bass Series events, American Fishing Tour
Championship, 100% Plus Team Trail events, American Couples Series Championship
and Military Team Event.
We are
incredibly excited to be working with the ABA in 2015 and beyond, stated Chris
Hockley, Berkley Brand Marketing Manager. Our partnership with the largest
grassroots bass fishing series in North America will ensure that we are able to
meet more passionate anglers face to face than we have ever been able to in the
past. For more information about Berkley visit your local outdoor retailer or
visit www.berkley-fishing.com
About
American Bass Anglers: American Bass Anglers is committed to providing low
cost, close to home tournaments for the weekend angler and at the same time
offer each competitor an upward path for individual angler progression. For
more information about American Bass Anglers, the Weekend Bass Series, the
American Fishing Tour, the American Couples Series, Military Team Bass
Tournament and the 100% Plus Team Tour
visit www.americanbassanglers.com.
Press
Release: Berkley to Sponsor American Bass Anglers
News@americanbassanglers.com
Advertising