Berkley

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  • NEW Berkley® Juke

    NEW Berkley® Juke

    Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait. The balanced designs throw straight and far and are consistently ready to run right out of the package without tuning.

  • 5 Best Berkley Dropshot Baits

    5 Best Berkley Dropshot Baits

    From creatures to worms, here are the 5 best Berkley baits to power your dropshot for targeting bass.

  • Berkley® Snap Jigs

    Berkley® Snap Jigs

    The Berkley Snap Jig is a versatile action jig head that pairs with your favorite soft plastics. The Snap Jig can be fished both vertically over structure and for suspended fish in open water and ice, or cast and retrieve for side to side and backward and forward dynamic darting action.

  • First Look: 2018 Berkley Digital Cataglog

    First Look: 2018 Berkley Digital Cataglog

    Click for 2018 Berkley Product Catalog Preview

  • Westernbass Magazine, Fall 2017

    Westernbass Magazine, Fall 2017

    Fall is once again upon us and that marks the last season and issue of WesternBass Magazine for the year. As the year is quickly coming to a close, many of us find ourselves looking at year-end invitationals, our Tournament of Champions (TOC) or the last of big event of our season. Through September, we will watch as the Wild West Bass Trail (WWBT) Lucas Oil Championship and the WON Bass U.S. Open both launch on Lake Mead. To help our readers ready for their bass search on this desert lake, we checked for some tips from the 2009 U.S. Open champ Gary Dobyns. For some fall info for anglers fishing the River2Sea Open, Best Bass Tournaments (BBT) Tournament of Champions (TOC) or the final stop of the FLW Costa Series Western Division on Clear Lake, we went to the unprecedented winner of back-to-back WON Bass California Opens (2016, 2017) as well as the reigning WWBT Pro/AM champ Wayne Breazeale for a few words of advice. There are several California Delta events, that we are also looking forward to – the Don Lee Memorial Tournament on the California Delta, offering 50 percent of the entry to the Don Lee College Scholarship Fund for Youth and The BassFest, a two-day bass fishing event like no other with one day of vendors and pro tips and a second day of tournament competition. Looking back at the summer, WesternBass wants to congratulate several of the western anglers for their accomplishments away from home – out for his rookie season on the FLW Tour, Aaron Britt (Yuba City, Calif.) qualified for the Forrest Wood Cup and fished his way to a top-10 in the event, Gary Haraguchi (Redding, Calif.) not only earned the FLW Tour co-angler Angler of the Year (AOY) title for 2017, he then traveled across the country to 1000 Islands in July and claimed another victory, putting himself in the lead for the FLW Northern Division Co AOY by 25 points, Chico State teammates Tyler Firebaugh and Chad Sweitzer for their 3rd place finish in the B.A.S.S. College Championship on the Mississippi River, Mark Daniels Jr. (formerly of the California Delta) with a 4th place finish as in the Rookie of the Year (ROY) standings on the Bassmaster Elite Series and the always consistent Cody Meyer (Grass Valley, Calif.) for his 6th place in the FLW AOY standings for the year. Whether it is a year-end championship, personal best or simply more time on the water, there is still time to accomplish your fishing goal for the season; so, get out there on the water and give a try! Whether it is a year-end championship, personal best or simply more time on the water, there is still time to accomplishyour fishing goal for the season; so, get out there on the water and give a try! See you there....

  • The NEW Berkley® Juke | Its Coming

    The NEW Berkley® Juke | Its Coming

    Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait. The balanced designs throw straight and far and are consistently ready to run right out of the package without

  • Best in Class Awarded to Berkley with FireLine Ultra 8

    Best in Class Awarded to Berkley with FireLine Ultra 8

    The new thermally fused BERKLEY® FireLine® Ultra 8 hooked a top award at the 2017 ICAST New Product Showcase "Best in Show" awards in Orlando, Florida, receiving Best in Category for New Fishing Line Products. The toughest FireLine on the market, anglers will be able to tighten the drag without worrying about the line breaking. This reassurance will help anglers of all levels build the confidence to cast into structure where the bigger fish like to hide.

  • Berkley® introduces PowerBait® MaxScent Flatnose Minnow

    Berkley® introduces PowerBait® MaxScent Flatnose Minnow

    Berkley® introduces PowerBait® MaxScent Flatnose Minnow. Building on the company's 80-year history of research, development and innovation, the new baits are their most effective PowerBait yet. The latest innovation in Berkley's bait category releases a super-charged scent field that attracts fish in a way never before seen.

  • 2018 Abu-Garcia

    2018 Abu-Garcia

    2018 Abu-Garcia Catalog

  • 2018 Berkley

    2018 Berkley

    2018 Berkley Catalog

  • 2018 Hodgman

    2018 Hodgman

    2018 Hodgman

  • 2018 Johnson

    2018 Johnson

    2018 Johnson Catalog

  • 2018 Mitchell

    2018 Mitchell

    2018 Mitchell Catalog

  • 2018 PENN

    2018 PENN

    2018 PENN Catalog

  • 2018 Pflueger

    2018 Pflueger

    2018 Pflueger Catalog

  • 2018 Pure Fly Fishing Products

    2018 Pure Fly Fishing Products

    2018 Pure Fly Fishing Catalog

  • 2018 Pure Sun

    2018 Pure Sun

    2018 Pure Sun Catalog

  • 2018 Sebile

    2018 Sebile

    2018 Sebile Catalog

  • 2018 Shakespeare

    2018 Shakespeare

    2018 Shakespeare Catalog

  • 2018 SpiderWire

    2018 SpiderWire

    2018 SpiderWire Catalog