Electronics

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  • 2016 Lowrance

    2016 Lowrance

    2017 Lowrance

  • 2017 Shimano Brands

    2017 Shimano Brands

    2017 Shimano Brands

  • 2017 Hagane Design Concept

    2017 Hagane Design Concept

    2017 Hagane Design Concept

  • 2017 Pflueger

    2017 Pflueger

    2017 Pflueger

  • Spot More Fish with SpotlightScan™ Sonar

    Spot More Fish with SpotlightScan™ Sonar

    Purchase one or more of the qualifying HDS Gen3 7, 9 or 12 products and bundles, between July 12, 2016 and October 31, 2016 and receive a FREE SpotlightScan - A $499 Retail Value.

  • Lowrance® Wins Game & Fish/Sportsman Magazine’s Readers’ Choice Award

    Lowrance® Wins Game & Fish/Sportsman Magazine’s Readers’ Choice Award

    Tulsa, Okla. – Lowrance®, a world-leading brand in fishing electronics since 1957, announced today that readers of Game & Fish/Sportsman Magazine selected the Lowrance HDS Gen3 as their Favorite Fishfinder/GPS in this year’s Readers’ Choice Awards.

  • Lowrance How-To: Point 1 Antenna Calibration with Ken Sauret #WWBT

    Lowrance How-To: Point 1 Antenna Calibration with Ken Sauret #WWBT

    Ken Sauret with the Wild West Bass Trail Shows you how to calibrate your external point 1 antenna.

  • Lowrance How-To | Preferred Graph Layout with Ken Sauret #WWBT

    Lowrance How-To | Preferred Graph Layout with Ken Sauret #WWBT

    Lowrance preferred graph setup vs. national pro graph setup with Ken Sauret for Wild West Bass Trail.

  • What Is a SonarChart Event?

    What Is a SonarChart Event?

    The purpose of SonarChart Events are to improve the charting in order to increase sales through marketing and promoting of the event (once before the actual event & showing the results after the event (of course, logs must be processed by us first) to the general public.

  • Time is Running Out on the Ultimate Upgrade

    Time is Running Out on the Ultimate Upgrade

    The opportunity to reap big savings on the purchase of an HDS Gen3 and a qualified accessory – like StructureScan® 3D – is nearing its end. The HDS Ultimate Upgrade concludes on July 10th. Don't miss out!

  • One month left! Save $100 on Navionics+

    One month left! Save $100 on Navionics+

    Boating season is well underway, yet the best months are still to come. And if you are wishing for new electronics for your boat, now is a great time to purchase one of the latest chartplotter models along with the most up-to-date charts and Save $100. Buy now and you can enjoy both throughout July, August and beyond!

  • LOWRANCE® INTRODUCES NETWORK DIAGNOSTIC SOFTWARE TO INCREASE SERVICE AND SUPPORT

    LOWRANCE® INTRODUCES NETWORK DIAGNOSTIC SOFTWARE TO INCREASE SERVICE AND SUPPORT

    Lowrance®, a world-leading brand in fishing electronics since 1957, recently announced the release of the Lowrance Network Analyzer and Service Assistant with integrated wireless diagnostics tools. Available in a free software release, the new tools are designed to ensure optimal marine-electronics performance for Lowrance multifunction displays. Available on HDS Gen3, HDS Gen2 Touch, Elite-5 and Elite-7 Ti multifunction displays with GoFree™ connectivity, the tools allow anglers to easily send system information to the service team at Lowrance to improve troubleshooting and customer service.

  • Why You Will Want StructureScan 3D

    Why You Will Want StructureScan 3D

    StructureScan 3D is a new technology. Many anglers are already enjoying the benefits it provides when searching for bass. The view that StructureScan 3D provides makes makes it quite easy to view bass, baitfish and structure. Bassmaster Elite Series pro James Elam has been using it since it beaome available and has found many benefits. He shares his thoughts on when to use it, how to get the most out of it and also what settings he has found to be the best.

  • Mysteries of Lowrance is Back!

    Mysteries of Lowrance is Back!

    Only power up the importing unit. The first unit powered up becomes the Master unit of the Waypoints, Routes and Trails database. Since Waypoints synchronize they copy fine, but since Trails do not synchronize, the Trails imported load onto the Master only.

  • Lowrance How-To: Make Your Own Satellite Imagery Maps

    Lowrance How-To: Make Your Own Satellite Imagery Maps

    Check out this video on how to make your own satellite imagery maps for the Lowrance HDS & Elite-Ti units.

  • Electronics Q&A: Navionics Plus vs. Platinum for your Lowrance

    Electronics Q&A: Navionics Plus vs. Platinum for your Lowrance

    Tyler Brinks reviews an option for the Navionics Plus and the Navionics Platinum cards for Lowrance Electronics

  • Electronics Q&A: Navionics Plus vs. Platinum for your Lowrance

    Electronics Q&A: Navionics Plus vs. Platinum for your Lowrance

    Tyler Brinks reviews an option for the Navionics Plus and the Navionics Platinum cards for Lowrance Electronics

  • Ken Sauret Lowrance Satellite accuracy

    Ken Sauret Lowrance Satellite accuracy

    Ken Sauret with the Wild West Bass Trail tells you how to find out how accurate your graphs really are by searching for satellites.

  • Summer Special at C&C Marine

    Summer Special at C&C Marine

    Buy any Lowrance HDS Touch Unit and get installation for only $99.

  • Navionics Webinar | Post Spawn Bass Tricks with Tyler Brinks

    Navionics Webinar | Post Spawn Bass Tricks with Tyler Brinks

    The post-spawn period can be tricky. Learn tricks to improve your success.