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  • Kevin Vam Dam introducing the new Mustad Treble Replacement kit

    Kevin Vam Dam introducing the new Mustad Treble Replacement kit

    Kevin Vam Dam at ICAST 2017 introducing the new Mustad Treble Replacement kit

  • Simms Wins Big at ICAST/IFTD New Product Showcases

    Simms Wins Big at ICAST/IFTD New Product Showcases

    Multiple Awards Validate Promising New Product Line BOZEMAN, Mont.– Once again, Simms Fishing Products returns home from Orlando, Florida decorated with multiple New Product Showcase Awards, adding to its industry-leading tally.

  • Truly Unique at 2017 ICAST

    Truly Unique at 2017 ICAST

    By

    Each year the same major brands seem to win the best of show awards at ICAST. Some items are unique and cool and others most likely just get votes based on the reputation and popularity the company who made it. I found many great products at this year’s show and have picked items that stood out based on their functionality, uniqueness and overall appeal.

  • ICAST 2017 Largest, Plans for 2018 Announced

    ICAST 2017 Largest, Plans for 2018 Announced

    ICAST 2017 hosted the largest gathering of the domestic and international sportfishing trade Orange County Convention Center – – From exhibitors to buyers to media, representatives from the domestic and international recreational fishing and boating community converged on the Orange County Convention Center (OCCC) in Orlando, Fla., July 11-14, for the 60th International Convention of Allied Sportfishing Trades, better known as ICAST. Produced by the American Sportfishing Association "Inherently, this show is about showcasing the gear, apparel and accessories that help to make a day on the water both exciting and rewarding. And we're planning on doing things even bigger and better in 2018 when the show returns to Orlando from July 10-13."

  • Strike King's Patent Infringement at ICAST

    Strike King's Patent Infringement at ICAST

    Steve Parks marched across the show floor. The 10th-degree black belt and Strike King Lures designer was angry. Someone had infringed on his patent, he said—and under the bright lights of ICAST, he was going to confront the perpetrators.

  • ICAST 2017 with Bobby Barrack

    ICAST 2017 with Bobby Barrack

    Frog Master Bobby Barrack on the floor of ICAST 2017 | Watch the action

  • ICAST 2017 New Product Showcase Awards

    ICAST 2017 New Product Showcase Awards

    The world's largest sportfishing trade show, the International Convention of Allied Sportfishing Trades, better known as ICAST, is now in full swing (July 11 – 14), at the Orange County Convention Center Orlando, Fla.

  • Bobby Barrack Live from ICAST in Orlando starting Wednesday!!!

    Bobby Barrack Live from ICAST in Orlando starting Wednesday!!!

    Live from ICAST in Orlando next week! !! We're heading out to Orlando Tuesday to bring you all the good stuff live Wednesday and Thursday! ! Stay tuned! !

  • ICAST New Products: Trout Formula and “BaitCloud InLine”

    ICAST New Products: Trout Formula and “BaitCloud InLine”

    After a fantastic year of marketplace growth and angler acceptance, BaitCloud is expanding its product offerings with two new products. Adding to the current roster of species targeted formulas, BaitCloud introduces a Trout Formula which is designed for all cold-water trout species.  A Trout Technique Brief accompanies this release with specific information about the Trout Formula and associated technique applications.

  • Rapala RipStop to Debut at ICAST

    Rapala RipStop to Debut at ICAST

    The new Rapala® RipStop with fast-ripping, hard-stopping action is described as a cross between a hard plastic jerkbait and a soft-body swimbait. It incorporates a unique tail design to create a fast ripping

  • Storm® Arashi® Cover Pop Intro at ICAST

    Storm® Arashi® Cover Pop Intro at ICAST

    Maximize the time spent in the strike zone with the new Storm® Arashi® Cover Pop. The lure emulates prey struggling just below the water's surface, splashing and popping through the water

  • Rapala X-Rap Magnum 40 Introduction at ICAST

    Rapala X-Rap Magnum 40 Introduction at ICAST

    The adrenaline-pumping action of the Rapala® X-Rap® Magnum® has brought continued success to anglers battling behemoth fish on the open sea. New for 2018 is the X-Rap Magnum 40, a bait

  • Coastal 360GT Series from Storm Debuts at ICAST

    Coastal 360GT Series from Storm Debuts at ICAST

    An expertly designed softbait lure series, the new Storm® 360GT Coastal lineup delivers fishcatching actions for any saltwater angler. The five different lures in the coastal lineup all feature

  • ICAST Warns About Attendee List Scam

    ICAST Warns About Attendee List Scam

    ICAST Attendee List Sales Scam Warning In recent days, you may have received one or more emails from various sources claiming to have the ICAST attendee list for purchase.

  • ICAST 2017 Product Demos Move to Convention Center

    ICAST 2017 Product Demos Move to Convention Center

    On the Water Product Demonstrations Move to the Convention Center! On the Water product demonstrations for dealers and media representatives is moving to the Orange County Convention Center (OCCC) from Lake Toho.

  • First Look: New from P-Line | Award Winning

    First Look: New from P-Line | Award Winning

    P-Line has three new lines that they are bringing to the market, a new braid, a fluorocarbon and a new leader material. One of their new lines won an award at the 2016 ICAST show for best new line.

  • PENN Continues Dominance at ICAST

    PENN Continues Dominance at ICAST

    The Slammer III is the most recent PENN reel to win the title of Best Saltwater Reel at the annual ICAST show held in Orlando, Fla. PENN spinning reels have claimed four of the past five years honors for Best Saltwater Reel. Their dominance is attributed to the brands continued dedication to its loyal following and never ending drive to provide products that can withstand the toughest

  • Trapper Tackle Receives ICAST Best in Show

    Trapper Tackle Receives ICAST Best in Show

    Every summer, fishing industry insiders gather at ICAST, an international trade show and exposition that showcases thousands of fishing products. Manufacturers invest significant time and money to position themselves to win the coveted "Best in Show" award in the ICAST New Product Showcase, where products in 24 different categories vie for attention from fishing industry influencers, including outdoor media and buyers.

  • First Look: 2017 Cuda Catalog | Freshwater Fishing Tools and More

    First Look: 2017 Cuda Catalog | Freshwater Fishing Tools and More

    Catch up with the Cuda lineup for 2017 in the newest digital catalog here

  • Pflueger President Awarded Best Fly Reel Honor at ICAST 2016

    Pflueger President Awarded Best Fly Reel Honor at ICAST 2016

    The voters at the ICAST have voted the Pflueger® President as the Best Fly Reel at the 2016 ICAST show in Orlando, Fla.