Lowrance

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  • What is CHIRP and Why do I need it? Explanation of The New Lowrance Technologies

    What is CHIRP and Why do I need it? Explanation of The New Lowrance Technologies

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    Each year Lowrance Electronics continues to release new technologies, bigger and more powerful units and a host of software updates to existing products. Keeping up with the new information can help anglers better utilize their electronics to catch more fish, but it can also become confusing.

  • Lowrance HDS Carbon - Getting Started

    Lowrance HDS Carbon - Getting Started

    See better than ever before with HDS Carbon series displays, which feature an ultra-clear SolarMAX™ HD display, high-performance dual-core processer and leading-edge fishfinder technology, like Live Network Sonar, Dual Channel CHIRP and StructureScan® 3D.

  • Lowrance Screenshot Interpretation | Bass or Not | Scattered Rock | Bass Size

    Lowrance Screenshot Interpretation | Bass or Not | Scattered Rock | Bass Size

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    2017 Bassmaster Classic champion Jordan Lee continues his interpretation of Lowrance Screenshots. With so many different technologies available with Lowrance units, Lee uses everything available to him to locate and catch bass. Here, he continues to breakdown screenshots and explains what he sees in them.

  • Lowrance HDS Carbon - Getting Started

    Lowrance HDS Carbon - Getting Started

    See better than ever before with HDS Carbon series displays, which feature an ultra-clear SolarMAX™ HD display, high-performance dual-core processer and leading-edge fishfinder technology, like Live Network Sonar, Dual Channel CHIRP and StructureScan® 3D.

  • Lowrance How-To | HDS Carbon Taking a Screen Shot

    Lowrance How-To | HDS Carbon Taking a Screen Shot

    Check out how easy it is to take a screenshot on an HDS Carbon display.

  • Lowrance Screenshot Interpretation | White Bass | Rock Shoal Transition | Deep Flat with Jordan Lee

    Lowrance Screenshot Interpretation | White Bass | Rock Shoal Transition | Deep Flat with Jordan Lee

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    2017 Bassmaster Classic champion Jordan Lee spends hours at a time idling while looking at his Lowrance units.

  • Lowrance Angler Wins at Potomac

    Lowrance Angler Wins at Potomac

    Lowrance®, a world-leader in fishing electronics since 1957, continued its domination of America’s tournament-fishing circuit as longtime Lowrance user Tom Monsoor won the Fishing League Worldwide (FLW) final regular season event on the Potomac River, held in Marbury, Maryland, June 15-18, 2017.

  • Tracking and other Lowrance Features for Summer Bassin’ with James Watson

    Tracking and other Lowrance Features for Summer Bassin’ with James Watson

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    Bass anglers rely on their electronics for different uses. Some are glued to their screens as they idle looking for structure and others would rather find fish with their rod and reel. FLW Tour pro James Watson is one of those who would rather be fishing with his rod and reel, but he still says his Lowrance units are one of the most important things on his boat.

  • How to Adjust Depth Highlights on Lowrance with Navionics

    How to Adjust Depth Highlights on Lowrance with Navionics

    How to Adjust Depth Highlights on Lowrance with Navionics

  • How to Take a Screenshot on Lowrance HDS Units

    How to Take a Screenshot on Lowrance HDS Units

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    How to Take a Screenshot on Lowrance HDS Units

  • LOWRANCE® DOMINATES BASSMASTER ELITE TOURNAMENT ON LAKE DARDANELLE

    LOWRANCE® DOMINATES BASSMASTER ELITE TOURNAMENT ON LAKE DARDANELLE

    Lowrance®, a world-leader in fishing electronics since 1957, continued its domination of America’s tournament-fishing circuit as Lowrance user Steve Kennedy won the Bassmaster Elite tournament held June 2-5 at Arkansas’ Lake Dardanelle. Lowrance had good representation during the event with five boats in the Top 12. In addition to Kennedy, Lowrance Pro Mark Davis took second, Dean Rojas was fifth, Jamie Hartman finished sixth and Mike Iaconelli was tenth. Lowrance had six additional anglers in the top 20 including, Casey Ashley, Edwin Evers, Kelly Jordon, Rick Clunn, Clifford Pirch and Jacob Wheeler.

  • LOWRANCE® RELEASES LINK-6 VHF RADIO

    LOWRANCE® RELEASES LINK-6 VHF RADIO

    I'm please to announce today the release of three rugged and dependable Class D digital selective calling (DSC) marine VHF radios – the Lowrance Link-6, Simrad RS20 and B&G V20. These versatile radios are ideal for a variety of boats from small RIBs to large vessels.

  • Westernbass Magazine, Summer 2017

    Westernbass Magazine, Summer 2017

    Hi All, Welcome to the summer issue of WesternBass Magazine. With all of the rain we encountered this past winter, we have the possibility for fishing lakes that have been low for some time plus, with the snow pack these waters should remain hi throughout the summer. I hope to the season finds you all out fishing these great conditions. The year has seen large attendance for many of the circuits - Wild West, Best Bass Tournaments and Future Pro Tour, WON Bass, which are all site advertisers. I want to thank you all for supporting our advertisers, without them, this site and the WesternBass.com digital publication that you are reading wouldn’t be possible. Please continue to support them as they make all of this possible. We have many things to look forward to during our summer season. Something WesternBass always enjoys is the trip to ICAST. As usual we be on the floor to bring you a glimpse at the new items coming from your favorite manufacturers. We will be excited to finally here what the top secret Yo-Zuri product is that is being covertly advertised in this issue (click to see!). I also am excited for the upcoming summer specialty events that take place each year, like the Yamamoto Big Bass Challenge, the Snag Proof Open and the Ultimate Frog Challenge. As always good fishing - see you out on the water.

  • Bigger Displays Highlight Strong Start to 2017 For Lowrance® Elite-Ti Fishfinder Series

    Bigger Displays Highlight Strong Start to 2017 For Lowrance® Elite-Ti Fishfinder Series

    We are pleased to share with you the news that following a record-setting year in 2016 with the Lowrance Elite-7 Ti – the top-selling fishfinder/chartplotter display globally – early sales reports for 2017 indicate that the Elite-9 Ti is showing signs of being the new frontrunner. With the amount of proven fishfinder and chartplotter features being packed into a single, affordable display, users are requiring the largest screen available to allow them to easily and effectively view all the most important data at once

  • Lowrance Structure Scan | Depth and Beam settings for Lake Conditions

    Lowrance Structure Scan | Depth and Beam settings for Lake Conditions

    2017 Bassmaster Classic champion Jordan Lee on Lowrance StructureScan settings for lake conditions

  • Jordan Lee on Lowrance Structure Scan | Depth and Beam settings for Lake Conditions

    Jordan Lee on Lowrance Structure Scan | Depth and Beam settings for Lake Conditions

    2017 Bassmaster Classic champion Jordan Lee on Lowrance StructureScan settings for lake conditions

  • Lowrance Setup with Jordan Lee

    Lowrance Setup with Jordan Lee

    2017 Bassmaster Classic champ Jordan Lee explains his preferred Lowrance setup and why it works for him.

  • Lowrance Setup with Jordan Lee

    Lowrance Setup with Jordan Lee

    2017 Bassmaster Classic champ Jordan Lee explains his preferred Lowrance setup and why it works for him.

  • MORE MYSTERIES OF LOWRANCE EXPOSED

    MORE MYSTERIES OF LOWRANCE EXPOSED

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    Let’s say you pull up to a Waypoint that is off shore and the wind is blowing. You head into the wind as you approach the Waypoint; so while you are fishing you will be able to control the boat’s position. You are on your trolling motor holding your position and the Waypoint marking your offshore structure is right in front of you and you make your first cast.

  • Lowrance Helps Save Angler Fallen Overboard

    Lowrance Helps Save Angler Fallen Overboard

    Rescuers employed the GPS functionality of a Lowrance Elite unit to locate Ross Chapman, who survived half a day alone in the water off Western Australia’s Exmouth coast earlier this year.