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  • NEW Berkley® Juke

    NEW Berkley® Juke

    Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait. The balanced designs throw straight and far and are consistently ready to run right out of the package without tuning.

  • New update for the HDS Carbon

    New update for the HDS Carbon

    This upgrade provides the below feature additions and improved functionality to the HDS Carbon family of multi-functional displays from Lowrance.

  • Sneak Peek.. Ike's new prototype

    Sneak Peek.. Ike's new prototype

    Here's a sneak peak to a new "Ike Approved" Abu Garcia reel I'm working on. What do you think?

  • FWC certifies new state record

    FWC certifies new state record

    Florida Fish and Wildlife Conservation Commission (FWC) fisheries biologists certified a new state record jaguar guapote, weighing 2.78 pounds and measuring 16.7 inches long, caught by 14-year-old angler Jerry Martin from Miami. Martin was thrilled to catch his jaguar guapote in the Snapper Creek Canal (C-2) with live bait.

  • T-H Marine | New Product now Available: Weigh-In Bags!

    T-H Marine | New Product now Available: Weigh-In Bags!

    Get the weigh-in bag used by the Bassmaster Elite! Our Pro Weigh Bag is the tournament weigh-in bag originally used by the BASSMASTER ELITE SERIES. The Pro-bag is made from a 18 millimeter material that is welded on three sides to reduce wear on the conners. Made with marine grade zippers and made in the U.S.A.

  • Washington posts new rules: Emergency steelhead fishing restrictions for Snake River system

    Washington posts new rules: Emergency steelhead fishing restrictions for Snake River system

    Extremely low returns of steelhead this season have prompted Washington to restrict steelhead fishing to catch-and-release  on the main Snake River this season.

  • I almost got pulled out of the boat | 7lbs 3ozs New PB | VIDEO

    I almost got pulled out of the boat | 7lbs 3ozs New PB | VIDEO

    Click for Delta Fishing Video | Yesterday morning we got on a good top water bite early in the morning with some shaker stripers. No fish tacos but still fun. Ran out to Big Break and got some action but no hookups.

  • What's New From Lowrance | 60 Years From the Fish Lo-K-Tor to the Carbon16

    What's New From Lowrance | 60 Years From the Fish Lo-K-Tor to the Carbon16

    Lowrance is celebrating their 60th anniversary. Always a leader in marine electronics, they have come a long way from the FISH LO-K-TOR to the current generation of high-powered chartplotters and sonar units.

  • What’s New with River2Sea | New Topwater Prop Baits, Frog with a Trailer System, Plastic Coated Spoons with a Stinger and More

    What’s New with River2Sea | New Topwater Prop Baits, Frog with a Trailer System, Plastic Coated Spoons with a Stinger and More

    Get a first look at the new products that River2Sea has coming to market for 2018. They released new topwater lure, a new frog, a spoon, a hook and several new colors for some of their most popular baits.

  • Ranger 2050MS Reata Fish and Play | New for 2018

    Ranger 2050MS Reata Fish and Play | New for 2018

    Ranger® Boats continues to bolster its acclaimed Reata® fish-n-play line with the introduction of the 2050MS Reata. A true multipurpose boat, the 2050MS builds on the successful 1850MS with a larger footprint and a more powerful outboard rating. This versatile design shines for families looking to maximize fun on the water, while delivering a serious platform for fishing.

  • Kevin Vam Dam introducing the new Mustad Treble Replacement kit

    Kevin Vam Dam introducing the new Mustad Treble Replacement kit

    Kevin Vam Dam at ICAST 2017 introducing the new Mustad Treble Replacement kit

  • New Arizona Boating Regulations and Fees Now in Effect

    New Arizona Boating Regulations and Fees Now in Effect

    Boating and watercraft regulation changes aimed at increasing customer service and public safety on Arizona's waterways went into effect Saturday, Aug. 5.

  • ANNOUNCING THE ARRIVAL OF THE NEW DOBYNS COLT SERIES!!!

    ANNOUNCING THE ARRIVAL OF THE NEW DOBYNS COLT SERIES!!!

    The Colt Series was developed for budget-minded anglers that still demand a quality, balanced and sensitive rod. These are technique specific rods. The Colt Series will be enjoyed by anglers of all ages and abilities and has already proven to be a favorite rod among fishing guides.

  • What is CHIRP and Why do I need it? Explanation of The New Lowrance Technologies

    What is CHIRP and Why do I need it? Explanation of The New Lowrance Technologies

    By

    Each year Lowrance Electronics continues to release new technologies, bigger and more powerful units and a host of software updates to existing products. Keeping up with the new information can help anglers better utilize their electronics to catch more fish, but it can also become confusing.

  • Put the Hurt on the Fish, Not on Your Hands | Daiwa

    Put the Hurt on the Fish, Not on Your Hands | Daiwa

    New Daiwa LEXA 300 size $199.99 & 400 size $249.99 baitcasters with Winn grips.

  • What's New from Abu Garcia | New and Redesigned Products for 2018

    What's New from Abu Garcia | New and Redesigned Products for 2018

    Abu Garcia is a brand that always seems to have new products coming out and they constantly improve and revamp existing products. This year they have a little bit of both as they added a new budget reel to the popular Revo series as well as updating the Veritas rods. Here is what is new with Abu Garcia.

  • New Tech from Ben Green Insurance

    New Tech from Ben Green Insurance

    Thank you to all of you for your support in helping me serve Anglers and build my small business!

  • Imakatsu Stealth Swimmer's (New Colors)

    Imakatsu Stealth Swimmer's (New Colors)

    New colors of Imakatsu Stealth Swimmers available at the shop. Some killer colors on this batch! Deadly alternative to the Megabait L.A. Slider, Little Creeper Trash FIsh and Huddleston Weedless Shad.

  • The NEW Berkley® Juke | Its Coming

    The NEW Berkley® Juke | Its Coming

    Berkley® paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability delivered in a synthetic bait. The balanced designs throw straight and far and are consistently ready to run right out of the package without

  • New Walking Frog Jr. From Terminator Hits the Water

    New Walking Frog Jr. From Terminator Hits the Water

    When bass are eating small baitfish in thick vegetation and around cover, walk softly and catch big fish with a Terminator® Walking Frog Jr. A half-inch smaller than the original Walking Frog, it walks with a more subtle action.