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  • More Unveiled about Old Town®’s  Exciting New Fishing Kayak Series!

    More Unveiled about Old Town®’s Exciting New Fishing Kayak Series!

    Old Town, Maine  - Adding to their extensive and impressive portfolio of fishing kayaks, you have been teased for weeks with the all-new, soon-to-be-released Topwater Series of kayaks from Old Town, slated to make its debut at ICAST in July. Speculations have been swirling on what “Series” means—well, we are happy to announce that not only will the Topwater come in two lightweight, compact paddle versions, the Topwater will also be available in a lightweight, hands-free and nimble pedal-powered version, featuring the award-winning PDL Drive!

  • Pensacola’s Jerry Pate Joins Fish & Wildlife Foundation of Florida Board

    Pensacola’s Jerry Pate Joins Fish & Wildlife Foundation of Florida Board

    Legendary golfer and businessman from Pensacola, Jerry Pate, has been appointed to a three-year term on the board of directors of the nonprofit Fish & Wildlife Foundation of Florida.

  • Catch pending Illinois fish record

    Catch pending Illinois fish record

    I caught it on a whole night crawler, an eighth-ounce egg sinker and a swivel with a 2-foot snell

  • Z-Man® Fishing’s new SlingBladeZ™ spinnerbait comes alive at ICAST 2018

    Z-Man® Fishing’s new SlingBladeZ™ spinnerbait comes alive at ICAST 2018

    How exactly does one remake a classic, already exceptional bass bait? That’s the self-imposed question the tackle techs at Z-Man asked themselves about a year ago, as they stood before a big white drawing board.

  • Lowrance® Angler Wins Cabela’s National Walleye Tour Event on Lake Winnebago

    Lowrance® Angler Wins Cabela’s National Walleye Tour Event on Lake Winnebago

    Lowrance®, a world-leader in fishing electronics since 1957, recently announced that Lowrance professional angler Korey Sprengel won the Cabela’s National Walleye Tour event held May 10thand 11thon Lake Winnebago in Oshkosh, Wisc. Dominating the field, Lowrance fishfinders were used exclusively on 80 percent of the 116 boats competing.

  • Today’s student-anglers (and coaches) see value in networking

    Today’s student-anglers (and coaches) see value in networking

    Park Falls, WI  – Will Simmons planned to be fishing by lunchtime; maybe just a little after. A transplanted crappie fisherman turned bass nut, and now coach of the Obion County Central High School (OCCHS) fishing team, Simmons was en route to his first fishing photoshoot. Together with Cody Gregory, a stand-out member of the OCCHS team, Simmons was on his way to meet with photographers and marketing execs for St. Croix Rods, who chose nearby Reelfoot Lake for the job at hand.

  • CDFW’S BAY DELTA REGION HEADQUARTERS MOVING FROM NAPA TO FAIRFIELD IN JUNE

    CDFW’S BAY DELTA REGION HEADQUARTERS MOVING FROM NAPA TO FAIRFIELD IN JUNE

    The California Department of Fish and Wildlife’s (CDFW) Bay Delta Region is relocating its headquarters — including its License Sales Office — from Napa to Fairfield in June.

  • Top-3 Changes at Cabela’s School of the Year Standings in College Fishing

    Top-3 Changes at Cabela’s School of the Year Standings in College Fishing

    Murray State University, who moves from fifth place to second place, and Auburn University jumping back up into third.

  • The Mother’s Day Rig with Bobby Barrack with Favorite Hook Sale VIDEO

    The Mother’s Day Rig with Bobby Barrack with Favorite Hook Sale VIDEO

    The Mothers Day Rig with Bobby Barrack and his favorite hook

  • Mother’s Day Gift Ideas for the Fishing/Outdoosy Mom

    Mother’s Day Gift Ideas for the Fishing/Outdoosy Mom

    Saying you’ve been busy fishing or turkey hunting won’t cut it as an excuse for forgetting Mother’s Day. Now that we’ve sent you into panic mode (yes, Mother’s Day is this weekend), don’t sweat it. Here’s our list of great gift ideas the outdoorsy moms in your life will love. Guaranteed.

  • LIVETARGET’s Rainbow Smelt adds five new patterns to its bite-triggering wardrobe

    LIVETARGET’s Rainbow Smelt adds five new patterns to its bite-triggering wardrobe

    Steeped in fish-catching prowess, the Rainbow Smelt Jerkbait from LIVETARGET is among the most versatile and effective lures offered by the industry’s recognized leader in anatomically precise, ultra-realistic artificial lures. Produced through a highly intellectualized design process, the profile and finishes of the Rainbow Smelt Jerkbait are designed to convince the wariest gamefish that our artificial offering is indeed, a Live Target. Nowhere else will you find a bait with such highly-detailed, three-dimensional fins, eyes, opercles and scales, with patterns, colors, transitions, and highlights that reflect Nature’s handiwork.

  • Legend X packs every technology at St. Croix’s disposal to deliver unrivaled performance

    Legend X packs every technology at St. Croix’s disposal to deliver unrivaled performance

    The Senko spiraled toward the bottom of a gin-clear lake, turning the reel on the opposite end ever closer towards the end of its spool. Twenty feet down and dozens of yards from the boat, a thin strand of four-pound fluorocarbon traced a line from fish to man. On a sunny day at this depth and distance, the line was impossible for the angler’s eye to see — then, a thump.

  • More to the Ned Rig from Z-Man’s Finesse TRD HogZ

    More to the Ned Rig from Z-Man’s Finesse TRD HogZ

    Highlighting the newest member of Z-Man’s ElaZtech finesse bait line, the HogZ sculpt features a specialized flattened nose, facilitating tight flush-rigging to a mushroom style jig, such as Z-Man’s Finesse ShroomZ or NedlockZ HD.

  • LIVETARGET’s award-winning Sunfish Hollow Body is a true show-stopper

    LIVETARGET’s award-winning Sunfish Hollow Body is a true show-stopper

    Niagara-On-The-Lake, ON – Innovations in hollow body topwater lures have expanded this once narrowly-applied presentation into a productive technique for both fresh- and saltwater species. Advanced soft plastic bodies engineered to exclude water and collapse readily when attacked, customized hooks that shed weeds while still piercing mouths, and intricate anatomical details that provide true-to-life realism, have all contributed to the explosion in the popularity, and effectiveness, of hollow body topwaters.

  • New owners pledge to restore Clear Lake’s Konocti Harbor Resort

    New owners pledge to restore Clear Lake’s Konocti Harbor Resort

    Great news lake county/Clear lake KHR is BAAACK!!

  • Classic Bass Champions Tour Special | Catch it Sunday on Sportsman's Channel

    Classic Bass Champions Tour Special | Catch it Sunday on Sportsman's Channel

    Classic Bass (ClassicBass.com), a leader in providing relevant and timely information for tournament bass anglers, is excited to announce that it’s made for TV episode of the 2017 Champions Tour Championship will air nationally on The Sportsman Channel on Saturday, April 7th at 7:00 p.m. (EST).

  • Triple T Returns to Amistad Reservoir | Texas Team Trail Third Event

    Triple T Returns to Amistad Reservoir | Texas Team Trail Third Event

    Record payouts, exceptional fishing expected for third TXTT event of 2018

  • Here’s Why Cody Meyer Goes Light and Tough With His Spinning Gear

    Here’s Why Cody Meyer Goes Light and Tough With His Spinning Gear

    Daiwa pro Cody Meyer talks drag, gear ratio,line pickup and more on the LT (Light and Tough).

  • Ish Monroe’s L Series Ranger Walk-Around at C&C Marine

    Ish Monroe’s L Series Ranger Walk-Around at C&C Marine

    Ish Monroe’s L Series Ranger Walk-Around at C&C Marine Modesto

  • St. Croix’s all-new Mojo Bass Dock Sniper being showcased at the 2018 GEICO Bassmaster Classic

    St. Croix’s all-new Mojo Bass Dock Sniper being showcased at the 2018 GEICO Bassmaster Classic

    It’s no secret that bass love docks. From everyday anglers to professionals, bass-heads learn to look for these manmade structures as prime target for green and brown backs. And while countless bass anglers grew up luring bass from the shadows of these platforms, they’ve never had the perfect tool for the task. Enter St. Croix’s Mojo Bass Dock Sniper (MJC70HF), a specialty bass rod that’s built for extreme accuracy, as well as the muscles to bring fish back to the boat.