Goodwill, which has more than 2,200 retail stores throughout the United States and Canada, will have the opportunity to use the resources of FLW Outdoors to drive traffic and awareness to its locations and benefit local communities by helping people find jobs, support their families and feel the satisfaction that comes from earning a paycheck.
Goodwill will be collecting new or gently used clothing donations at each FLW Tour event in order to fund its mission of providing employment training for people who have physical, mental or emotional disabilities; who lack education or job experience; as well as anyone else who needs job assistance.
“Goodwill Industries International’s partnership with FLW Outdoors is the first of its kind,” said Jim Gibbons, President and CEO for Goodwill Industries International. “Goodwill will capitalize on the marketing strength of FLW Outdoors and the generosity and support of its fans and partners in order to continue our vital mission of providing job training programs for those who need it most.”
“The partnership between FLW Outdoors and Goodwill demonstrates the willingness of both organizations to find an avenue to help benefit our community,” said Irwin L. Jacobs, Chairman of FLW Outdoors. “We are extremely proud of this venture and look forward to a long-standing relationship to assist Goodwill Industries in enhancing the lives of tens of thousands of people each year.”
Grigsby, a seven-year veteran of the FLW Tour, and Strader, an angler who has participated on the FLW Tour for 12 seasons, will represent the international nonprofit organization.
“I am humbled to be selected as one of two anglers to represent Goodwill,” said Grigsby. “Goodwill creates a lot of employment opportunities both nationally and internationally and I, along with Wesley, will represent Goodwill to the best of our abilities.”
Goodwill has never ventured into the sponsorship world of sports marketing. FLW Outdoors, a world leader in tournament fishing and sports marketing, continues to set precedence with this new partnership. FLW Outdoors was also the first organization to be sponsored by the world’s largest retailer and company, Walmart.
ABOUT GOODWILL INDUSTRIES INTERNATIONAL
Goodwill Industries International is a network of 184 community-based, independent member organizations in the United States, Canada, and 13 other countries. Goodwill Industries trains people for careers in fields such as financial services, computer programming, banking, and health care. To pay for its programs, Goodwill sells donated clothes and other household items in more than 2,200 retail stores, and online at www.shopgoodwill.com. The organization also builds revenues, and creates jobs, by contracting with businesses and government to provide a wide range of commercial services, including janitorial work, packaging and assembly, food service preparation, and document imaging and shredding. In 2007, 1.1 million people benefited from Goodwill’s career services. Goodwill Industries International reported $3.2 (b) billion in revenues, and channels 84 percent of its revenues directly into its programs and services. The organization earns 97 percent of its revenues through its retail stores, commercial services and other business lines.
To find your local Goodwill, use our online locator at www.goodwill.org, or call (800) 664-6577.
ABOUT FLW OUTDOORS
FLW Outdoors, named after Forrest L. Wood, the legendary founder of Ranger Boats, is the largest fishing tournament organization in the world and is offering anglers the chance to win more than $33 million through 231 tournaments in 2009. FLW Outdoors also is taking fishing mainstream with FLW Fantasy Fishing, offering the largest awards possible in the history of fantasy sports, $10 million in cash and prizes. Sign up for Player’s Advantage for only $10 to get your edge and win. For more information about FLW Outdoors and its tournaments, visit FLWOutdoors.com or call (270) 252-1000. For more information about FLW Fantasy Fishing and Player’s Advantage, visit FantasyFishing.com.