BASS Unveils New Marshal Program for Elite Series

Continuing with its firm commitment to provide opportunities for BASS members to learn from the best, BASS announced details today regarding its Bassmaster Elite Series Marshal program, which will allow BASS members to ride along with Bassmaster Elite Series pros during competition throughout the 11-event Elite Series season.

Upon registering for the exclusive ability to learn a lifetime of bass fishing tips and techniques from the best in the business, Marshals will be expected to become familiar with tournament rules and to help ensure the integrity of the highest level of professional fishing by reporting rules violations to BASS tournament officials. Thus, they will be required before each event to attend a registration and briefing by BASS officials, who will provide them with copies of BASS rules. During the briefings, Marshals may ask rules-related questions.

As an added bonus, Marshals will also have the opportunity while on the water to operate technological devices that will enhance the sport, including BASSTrak, a cell-phone based scoring technology, and BASSCast, an on-board camera developed by ESPN Technology, which will broadcast to www.Bassmaster.com so fans can see more up-to-the-minute action from the top bass fishing pros in the world.

Similar to the popular "Day on the Lake" feature in Bassmaster Magazine, Bassmaster Marshals will witness first-hand a full day of tournament fishing from the best seat in the house. In addition to the experience, Marshals will be provided with official Bassmaster Marshal apparel and will be allowed to attend exclusive social functions with the Elite pros. Marshals will also receive products from BASS sponsors.

“One of the main objectives of the Marshal program is to provide a unique, fun experience that will resonate with members,” said Tom Ricks, vice president and general manager, BASS. “It’s a fantastic opportunity to get up-close and personal to the only true professional fishing league.”

BASS members who are interested in becoming Marshals can register at www.Bassmaster.com. The enrollment fee is $100. Starting on Nov. 11 at 1 p.m. ET, BASS Federation Nation, BASS Insider and BASS Life members will be able to sign up at www.Bassmaster.com and on Nov. 18 beginning at 1 p.m. all other BASS members will be allowed to enroll in any of the 11 Elite Series events. The full schedule of 2009 Elite events can be found below.

Elite Series Marshals will only participate on the first three days of Elite Series competition. Elite pros will be joined by a cameraperson for the final day of competition. In instances where more marshals register than the number of Elite pros, BASS will keep an alternate list and spots will be awarded on a first-come, first-served basis.

This will be the inaugural season for the Bassmaster Elite Series Marshal program, created to replace the co-angler division at Elite tournaments. Each day, Marshals will be randomly paired with Elite pros. Family members of Elite pros can participate but will be restricted to ride along with Elite pros to whom they are not related. Members must be at least 16 years of age to participate.

About BASS

For 40 years, BASS has served as the authority on bass fishing. With its considerable multi-media platforms and expansive tournament trail, BASS is guided by its mission to serve all fishing fans. Through its industry-leading publications Bassmaster Magazine, BASS Times and Fishing Tackle Retailer and comprehensive Web properties in Bassmaster.com and ESPNOutdoors.com, the organization is committed to delivering content true to the lifestyle. Additionally, television programming on ESPN2 continues to provide relevant content – from tips and techniques to in-depth tournament coverage – to passionate audiences.

The organization oversees the prestigious Bassmaster tournament trail, which includes the Bassmaster Elite Series, Bassmaster Opens, Women’s Bassmaster Tour and the Bassmaster Classic, the ultimate celebration of competitive fishing. Through its grassroots network, the BASS Federation Nation, BASS sanctions more than 20,000 events annually.

BASS also offers an array of services to its more than 500,000 members while spearheading progressive, positive change on issues related to conservation and water access. The organization is headquartered in Celebration, Fla.