Abu Garcia offers 4.5 ounces of Revo Power

COLUMBIA, S.C. (June 23, 2016) - Abu Garcia® designs and creates premium reels that push the limit of today's low profile reel market. Abu Garcia now offers the lightest Revo baitcasting reel ever produced with the new 4.5-ounce Revo® MGXtreme® being introduced in the 2016 ICAST show's New Product Showcase in July. The reel is packed with features serious anglers demand to make them more efficient and more effective on the water.  

This reel is the product of hard work and determination to give anglers something never seen before in the baitcast market. By offering a reel this light, Abu Garcia is solidifying its spot as the top innovator in the fishing reel market.

The new Revo® MGXtreme incorporates a new Super Lightweight Concept (SLC™) spool design with hybrid-ceramic bearings for improved casting performance. The one-piece X-Mag™ alloy frame and C6 carbon sideplates greatly reduce weight while providing a stable platform for anglers looking for durability and top-end performance.

Packaged in a compact design, the Revo MGXtreme is generously equipped with stainless steel HPCR™ (High Performance Corrosion Resistant) bearings as well as hybrid ceramic spool bearings. The Infinitely Variable Centrifugal Brake (IVCB-4™) and Carbon Matrix™ star drag systems used on the MGXtreme are rigorously tested for maximum performance.
Everything on the Revo MGXtreme screams high-end performance, from the aircraft grade aluminum main gear to the titanium coated line guide to the Infini II™ spool design. For added comfort and function the reel includes a recessed reel foot, compact bent carbon handle with round cork knobs. EVA knobs are also included. 

Each feature is designed to give anglers a high performance reel, as well as elevating every angler's ability. MSRP for the Revo MGXtreme is $499.95.
 
About Pure Fishing, Inc.
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Chub™, Fenwick®, Gulp!®, Hardy & Greys™, Hodgman®, Johnson™, Mitchell®, PENN®, Pflueger®, Sébile®, Shakespeare®, SpiderWire®, Stren®, Trilene® and Ugly Stik®. Pure Fishing, Inc. operates in 22 countries with a dedicated workforce conversant in 28 languages. Pure Fishing, Inc., a part of Newell Brands' strong portfolio of well-known brands, is a leader in developing outdoor and active lifestyle products.Additional information can be found at http://purefishing.com.
 
About Newell Brands
Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer's®, Coleman®, Jostens®, Marmot®, Rawlings®, Irwin®, Lenox®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. Driven by a sharp focus on the consumer, leading investment in innovation and brands, and a performance-driven culture, Newell Brands helps consumers achieve more where they live, learn, work and play.
This press release and additional information about Newell Brands are available on the company's website, www.newellbrands.com.