Industry News Updates

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  35% to over 50% off

  12/2/2023

  St. Croix Factory Store Holiday Sales Event is here!

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  Dual Forward Facing Sonar???

  12/2/2023

  Double your pleasure, double your fun

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  Study says anglers not hurting bass

  12/2/2023

  Fishing divided among 4,809 fishing trips

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  Unlock your instant discount

  12/2/2023

  Sign up for Missile News

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  ICYMI "Dobyns Ain't Takin' My Money Today"

  12/1/2023

  For Flashback Friday we're goin' waaaaayback

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  SALE! 20% off

  12/1/2023

  Missile Baits Sale

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  Spike For Life

  12/1/2023

  With over one hundred years in the game

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  2024 Bassmaster Elite Series Field

  11/30/2023

  Competing Anglers

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  How to fish the Mag Dive

  11/30/2023

  for Stripers

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  SALE! 10% off gift cards and kits!

  11/30/2023

  Both make great gifts for the holiday season!

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  AFTCO will continue its long-standing partnership

  11/29/2023

  the AFTCO Bassmaster Elite at Lake Fork

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  Holiday Sales Event, December 1st through the 15th!

  11/29/2023

  Save 20% or more on an incredible selection of in-stock hard baits, soft plastics, tackle, accessories

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  SALE! Get a free pack

  11/29/2023

  for every $20 spent!

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  18.20 to Win the Delta

  11/28/2023

  Tracy Oasis Results November 24

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  How to NOT SUCK at FFS!!!

  11/28/2023

  with Iaconelli

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  Stockton residents concerned over Calaveras River levee erosion

  11/28/2023

  The flowing water along the Calaveras River looks calm from the top of the River Drive levee, but erosion lurks just below.

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  Adding torque, power and longevity

  11/27/2023

  Our MQ frame design allows us to fit a larger gear inside of the reel- adding torque, power and longevity to your gear set in the same size reel. A 360 degree screw-in sideplate removes the need for traditional sideplate screws, for a more compact and more weather resistant housing.

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  CYBER MONDAY ALERT!

  11/27/2023

  sitewide

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  Today ONLY Bulk D Bombs

  11/27/2023

  Be sure to load up on yours! (Monday Only)

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  Bogo Yamamoto Swimming Senko

  11/26/2023

  Buy 1 get 1 free on the Swimming Senko. 25% off all other Yamamoto Baits through 11/28.