WesternBass.com, LLC's Privacy and Security Statement

This privacy policy was last modified on February 15, 2011

WesternBass.com, L.L.C. takes the privacy of our customers and the security of their Personal Information very seriously. We provide this Privacy and Security Statement ("Statement") because you have the right to know what Personal Information we collect, how it is protected and used and the circumstances under which it may be disclosed.

If you have further questions regarding this Statement, please contact us:

  • by our Contact Form
  • toll-free at 916-782-9540
  • by letter to us at: WesternBass.com, L.L.C., Privacy Director, 11211 Gold Country Blvd, Ste. 105, Gold River, California 95670, making sure to include your name and mailing address or telephone number so that we can contact you.

To Whom this Statement Applies

This Statement only applies to WesternBass.com, L.L.C. This Statement does not apply to affiliated entities of WesternBass.com, LLC or to third parties.

The Personal Information We Collect How It Is Gathered and Used

We collect only the Personal Information you voluntarily provide to us or that is given to us by affiliated entities or third parties that have your permission to share your Personal Information with us. "Personal Information" includes your name, shipping and/or mailing address if goods are to be shipped or mailed to your home, home telephone number, email address, credit or debit card account number, outdoor activity preferences and may also include your purchase history. We may share the email addresses you voluntarily provide to us when you use our services with our advertisers unless you opt out. Our advertisers may collect information from you including, but not limited to your email address and "IP" address. You may opt out of the collection of this information, by selecting the link at the end of this statement. If you utilize the Email-A-Friend, you are representing to us that you have the authority or have obtained the consent of the recipient of your message to provide us with his or her email address for the purpose of sending the message and any attached information.

When you visit the Site, we may send one or more cookies - a small text file containing a string of alphanumeric characters - to your computer that uniquely identifies your browser and lets Company help you log in faster and enhance your navigation through the Site. A cookie does not collect personal information about you. Company uses both session cookies and persistent cookies. A persistent cookie remains on your hard drive after you close your browser. Persistent cookies may be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser's directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the Service may not function properly if the ability to accept cookies is disabled. Log file information is automatically reported by your browser each time you access a web page. When you register with or view our site, our servers automatically record certain information that your web browser sends whenever you visit any website. These server logs may include information such as your web request, Internet Protocol ("IP") address, browser type, referring / exit pages and URLs, number of clicks, domain names, landing pages, pages viewed, and other such information. When you use the Service, we may employ clear gifs (a.k.a. Web Beacons) which are used to track the online usage patterns of our users anonymously. No personally identifiable information from your Company account is collected using these clear gifs. In addition, we may also use clear gifs in HTML-based emails sent to our users to track which emails are opened by recipients. The information is used to enable more accurate reporting, improve the effectiveness of our marketing, and make us better for our users.

How We Use Your Personal Information

We use your Personal Information to respond to and fulfill your requests for WesternBass.com, L.L.C.'s products and services and to market our products and services, including:

  • to send you catalogs and other offers through mail;
  • to send you our email newsletters and specials offers;
  • to contact you about the status of or to obtain additional information about your order;
  • to improve our web site, customer service and merchandise selections

If You Are a Resident of California

If you are a California resident, in addition to the rights set forth above, you have the right to request information from us regarding the manner in which we share certain categories of your personal information with third parties, for the third parties' direct marketing purposes. California law provides that you have the right to submit a request to us at the designated address and receive the following information:

  • the categories of information we disclosed to third parties for the third parties direct marketing purposes during the preceding calendar year
  • the names and addresses of third parties that received such information: and
  • if the nature of a third party's business cannot be reasonably determined from the third party's name, examples of the products or services marketed.
You are entitled to receive a copy of this information in a standardized format and the information will not be specific to you individually. To make such a request, use our Contact Form.

The Personal Information We Share and Who We Share It With

WesternBass.com, LLC does not rent or sell its email address lists. We may share segments of your Personal Information with our affiliated entities as necessary to complete a transaction that you specifically request; for example if you purchase on WesternBass.com through the link provided to our advertiser we may disclose certain information to that advertiser if required to complete your transaction. The advertiser through that link may collect certain information, including but not limited to your "IP" address and email address. Under certain agreements with other web sites that link to WesternBass.com, we may share your name, mailing address, email address, and the dollar amount of purchases made after you access our web site through the link. We use a third party analytics service to help us gather and analyze information about our customers; the information we share with that service provider is a customer ID number, an email address, the city, province and a postal code to enable the third party company to conduct its analysis. On occasion we provide your name and mailing address to other quality companies whose products you may find of interest.

The companies with which we share Personal Information are contractually prohibited from using the information obtained from WesternBass.com, L.L.C. for any purpose other than that for which it was provided and are required to have appropriate safeguards in place to protect that information. For information on how to instruct us not to use your Personal Information for these purposes, see "How You Can Control the Use of Your Personal Information" below.

We may also sell, transfer or otherwise disclose Personal Information including but not limited to your name and mailing address, in connection with a fundamental corporate change such as a merger, consolation, or the sale of all or substantially all of our assets.

Personal Information We Do Not Share

We do not share your telephone number or credit card information for use by other companies.

How You Can Control the Use of Your Personal Information

We give you choices and control over the collection and use of your Personal Information. You can update your Personal Information, remove your email address from our email list or remove your name from our catalog mailing list or from lists we share with quality companies. And, you may opt out of individualized data collection done by our third party analytics service.

There are known methods that spammers can use to hide their identity by using other people's email address to send out emails. If you have any question about the genuineness of an email you receive that appears to be from WesternBass.com, LLC contact us and do not furnish personal information in response to the email.

You Can Control Email Communications You Receive From Us

You have the opportunity to choose to receive email communications such as our newsletter and/or special offers and change your mind at any time. If you choose not to sign up for this email service, we will send you only email that relates to a specific purchase or in response to an email inquiry from you.

Other Types of Information We Gather, How it is Used and Our Use of Gifs and Cookies

We use technology to collect anonymous, non-Personal Information that indicates how our site is used by visitors. We use this information to improve our site, for example by enhancing pages or features that are visited frequently, and on occasion we may share this information with our affiliates or other third party companies to provide them with an indication of the amount of interest in our site for advertising purposes and to help us plan for technical improvements. This information will not identify you or any other user of our web site as an individual. We use clear gifs in our HTML-based emails to let us know which emails the recipients have opened. We use cookies to understand how our site visitors link to our site and what pages they view during their visit. Cookies also allow us to personalize your shopping experience, advertise to you on other web sites and speed the check-out process. Your browser must be set to accept cookies before you can place an order at WesternBass.com.

How We Strive to Protect Personal Information

WesternBass.com, L.L.C. has implemented a variety of encryption and security technologies and procedures to protect information stored in our computer systems from unauthorized access. We also maintain procedural safeguards that restrict access to your Personal Information to employees (or people working on our behalf and under confidentiality agreements) who need to know your Personal Information in order to provide the products and services that you request.

Our Policies Regarding Children

We do not sell products for purchase by children; however, we do sell children's products for purchase by adults. If you are under 18 years of age, please do not submit any information without the express consent and participation of a parent or guardian. We will not knowingly collect Personal Information about any person under 13 years of age. If you believe that we have information from or about anyone under 13 years of age, please notify us via our Contact Form or call us toll free at: 916-782-9540

Links to Other Sites

We provide links to affiliated entities and on occasion to other sites we think you may enjoy. These sites operate independently of WesternBass.com, L.L.C. and have established their own privacy and security policies. For the best online experience, we encourage you to review these policies before submitting any Personal Information through these sites.

Third Party Advertisements and Technologies

We use third-party advertising companies to serve advertisements when you visit our Site. The third-party advertising technology that we use on this Site uses information derived from your visits to this Site to target advertising within this Site. These third-party ad servers or ad networks automatically receive your IP address when this happens. In addition, our advertisers may use other third-party advertising technology to target advertising on this Site and other websites (such as cookies, JavaScript, or Web Beacons) to measure the effectiveness of their advertisements and to personalize the advertising content. You may "opt-out" of certain third party programs by following the instructions located at http://www.doubleclick.com/privacy/index.aspx . We do not provide any personally identifiable information to these third-party ad servers or ad networks without your consent. However, please note that if an advertiser asks us to show an advertisement to a certain audience and you respond to that advertisement, the advertiser or ad-server may conclude that you fit the description of the audience they are trying to reach.

Consent to Transfer

This web site is operated in the United States. Please be aware that any information you provide to us will be transferred to the United States. By using this web site and/or providing us with your Personal Information through this web site, you consent to this transfer.

Updates to this Statement

We will update this Statement from time to time to reflect changes in our business. If we change how we use your Personal Information or the purposes or entities for and to which we disclose your Personal Information we will post the policy change notification on our web site.