Industry Press Releases

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  • 2021-22 College Angler Rankings: 1-5

    2021-22 College Angler Rankings: 1-5

    Association of Collegiate Anglers provides the results from its first-ever pre-season poll

  • Tigress doesn’t just build the world’s best outriggers

    Tigress doesn’t just build the world’s best outriggers

    Tigress Outriggers & Gear’s commitment to excellence doesn’t just apply to its legendary outriggers; it extends to all their offshore angling components.

  • A solid case for hardbaits in the heat

    A solid case for hardbaits in the heat

    Crankbaits on the Calendar

  • Helping heal more veterans inside by getting them outside

    Helping heal more veterans inside by getting them outside

    In 2021, TAVF is scheduled to take over 400 more veterans fishing, weather permitting

  • Rumble Bug Is a Snack Fish Can’t Resist

    Rumble Bug Is a Snack Fish Can’t Resist

    This bite-sized balsa wood diving plug teams a delicate wiggle with perfect profile to tempt finicky gamefish of every type.

  • Spearpoint Performance Hooks  Adds Flipping Hook to Arsenal

    Spearpoint Performance Hooks Adds Flipping Hook to Arsenal

    Expanding on their lineup of patent pending hooks

  • Frabill Pow’R Source

    Frabill Pow’R Source

    Frabill Pow’R Source Battery power when you need it in any outdoor situation. COLUMBIA, S.C. — Even outdoors, people often carry a range of electronic devices, all of which require power. Whether they’re off for a weekend at a remote camp, out on the ice or just a day on the water, anglers need a way to keep these devices charged. Frabill’s new Pow’R Source makes it easier than ever to keep cell phones, bluetooth speakers or other electronic equipment powered up and ready for action.

  • Sleek New Mirage Lynx

    Sleek New Mirage Lynx

    Anglers and outdoors enthusiasts who relish a grab-and-go lifestyle

  • Atlas Tackle Pack

    Atlas Tackle Pack

    Takes durable and functional tackle storage to new extremes.

  • 2022 Schedule For Bassmaster Elite Series

    2022 Schedule For Bassmaster Elite Series

    With this year’s Bassmaster Elite Series schedule barely written into the history books, B.A.S.S. officials are already looking toward a bright future with Tuesday’s announcement of the Elite Series slate for 2022.

  • New Icon X Jackets & Vests

    New Icon X Jackets & Vests

    Huk’s new Icon X outerwear and insulating layers were engineered as a system to provide anglers the versatility needed to stay warm and dry in the fluctuating weather typical on the water.

  • MyYamahaOutboards revealed

    MyYamahaOutboards revealed

    New App and Web Portal Improve Overall Customer Experiences, Enhance Outboard Values

  • Mesh Bait Pouch

    Mesh Bait Pouch

    The new transparent bait pouch offers superior tackle storage solutions for awkward soft plastics and hooks.

  • Cover Neko Hook for Finessing Around Targets

    Cover Neko Hook for Finessing Around Targets

    Introducing the Cover Neko hook to perfect the newly-popular technique of Neko Rigging.

  • Victory is Complete

    Victory is Complete

    17 all-new bass-centric Victory rods

  • DuraScent Sandworm from Gamakatsu

    DuraScent Sandworm from Gamakatsu

    Gamakatsu® takes their innovations into the saltwater soft bait market by introducing DuraScent baits.

  • Pocket Tail Minnow Premium Swimbait

    Pocket Tail Minnow Premium Swimbait

    Boot-tailed swimbaits have proven their worth as both jig trailers and as standalone lures on either a weighted hook or a jighead. However, not all soft swimbaits are created equally.

  • Powering the U.S. Open, WON Bass with Nex Gen Lithium

    Powering the U.S. Open, WON Bass with Nex Gen Lithium

    Peoria, Ariz. based Next Gen Lithium, manufacturer of premium lithium batteries, has reached an agreement to become the official battery of the 2021 WON Bass U.S. Open, and the 2022 WON Bass Open events – the Arizona, California and U.S. Open.

  • Spiral Z is Here

    Spiral Z is Here

    Gamakatsu®, the longtime leader in hooks for everything from bluegills to blue marlin, has expanded its footprint beyond hooks and related terminal tackle.

  • DuraScent Shrimp from Gamakatsu®

    DuraScent Shrimp from Gamakatsu®

    Gamakatsu® takes their innovations into the saltwater soft bait market by introducing DuraScent baits.