Industry Press Releases

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  • Digital mapping platform offering anglers detailed waterway topography and much more surpasses one million-member milestone

    Digital mapping platform offering anglers detailed waterway topography and much more surpasses one million-member milestone

    The old saying goes that 90% of the fish are found in 10% of the water. The best way to find that 10% of any lake, river, reservoir, or other water body? Premium mapping. More specifically? Fishidy.

  • NPAA Conference Welcomes Pro Anglers

    NPAA Conference Welcomes Pro Anglers

    The National Professional Anglers Association (NPAA) announced in August that back-to-back Bassmaster Classic champion (2017 and 2018), Jordan Lee will be speaking at the 2019 NPAA Annual Conference. Next year’s conference theme is “Make Waves Not Ripples”

  • Ranger’s popular Deep V Aluminum line of boats is expanding

    Ranger’s popular Deep V Aluminum line of boats is expanding

    Ranger Boats Expands Deep V Aluminum Line Existing model lineup also receives new design and styling

  • Outdoor Retailer Innovation Honor Awarded to Costa Sunglasses

    Outdoor Retailer Innovation Honor Awarded to Costa Sunglasses

    Costa Sunglasses® earned top honors for innovation at last week’s Outdoor Retailer Winter Market trade show in Denver. The new Baffin sunglass frame from The Untangled Collection, released in 2018, was awarded with the show’s inaugural Innovation Award presented by Capitol One Spark Business and A+E Networks® as the show kicked-off on Wednesday, Nov. 7.

  • GLO-SHOT Jig added to the GLO-SHOT Spoon in Northland's Line

    GLO-SHOT Jig added to the GLO-SHOT Spoon in Northland's Line

    Northland Fishing Tackle builds on last year’s wildly successful introduction of the Glo-Shot® Spoon by expanding its popular Glo-Shot® palette with the Glow-Shot® Jig.

  • Aqua-Vu® debuts remarkable AutoClear Technology in latest generation HDi Underwater Cameras

    Aqua-Vu® debuts remarkable AutoClear Technology in latest generation HDi Underwater Cameras

    Eyes in the Dark Aqua-Vu® debuts remarkable AutoClear Technology in latest generation HDi Underwater Cameras

  • The first stop on the Frabill Bro Road show is almost here.

    The first stop on the Frabill Bro Road show is almost here.

    The first stop on the Frabill Bro Road show is almost here. The fine folks at Marine General have invited "Bro," one of the ice fishing industries most successful guides, along with the hard water anglers of Duluth, Minn. out Nov.14 for their annual Turkey Fry and Ice Fishing Kickoff. Come on out between 10a.m.- 2p.m. to "Meet the Bro" and talk turkey about Frabill Ice Fishing Products. During the event Marine General will have great specials on Frabill and Plano products.

  • New Apparel Program

    New Apparel Program

    St. Croix Launches New Apparel Program Nearly 50 pieces of new St. Croix Rod apparel and growing for retailers and anglers

  • Kevin VanDam and Plano Offer Signature Series Tackle Bags and Wormfile Speedbags

    Kevin VanDam and Plano Offer Signature Series Tackle Bags and Wormfile Speedbags

    Kevin VanDam's all-time record for national tournament wins is proof positive of an ability never before seen in the competitive bass realm. He's a seven-time Bassmaster Elite Series Angler of the Year and has won bass fishing's highest and most prestigious tournament - the Bassmaster Classic - an unprecedented four times.

  • California's Randy Pierson with 55-11 to win 2019 B.A.S.S. Nation Championship Victory at Pickwick

    California's Randy Pierson with 55-11 to win 2019 B.A.S.S. Nation Championship Victory at Pickwick

    Randy Pierson of Oakdale, Calif., won the 2018 Academy Sports + Outdoors B.A.S.S. Nation Championship presented by Magellan Outdoors with a three-day total weight of 55 pounds, 11 ounces on Pickwick Lake, Alabama.

  • California's Randy Pierson Climbs to First In 2019 B.A.S.S. Nation Championship Day 2

    California's Randy Pierson Climbs to First In 2019 B.A.S.S. Nation Championship Day 2

    Randy Pierson of Oakdale, Calif., takes over the lead on Day 2 at B.A.S.S. Nation Championship presented on Pickwick Lake out of Florence, Ala.

  • Injected Core Technology from LIVETARGET Plastics

    Injected Core Technology from LIVETARGET Plastics

    Soft Plastics Enter the Twenty-First Century The "Nature of Competition" in soft plastics design drives LIVETARGET to develop industry-first process: Injected Core Technology (ICT)

  • Big Fish...Beware

    Big Fish...Beware

    Fusion of Tubular Carbon and Glass Yields Unprecedented Performance Four new Croix Custom Ice (CCI) models cater to perch, walleye, as well as apex predators

  • Ensure peak fishing performance through the winter with Fish Monkey

    Ensure peak fishing performance through the winter with Fish Monkey

    Barely a thought goes toward your hands and their role in catching fish. That is, until something goes awry: a hook stuck in your palm, line-burn on your thumb, gill-raker gash on your knuckles, frostbite; even that badge of honor known as bass thumb can become an annoyance. Then, all of a sudden, your hands become pretty darn important.

  • Tips for locating and catching crappies in the waning weeks of autumn

    Tips for locating and catching crappies in the waning weeks of autumn

    By

    Fall is feeding time for predators of every flavor, and crappies are in full-on gorging mode; keenly aware of winter’s lurking. Knowing this, Seaguar and Raymarine pro Troy Peterson knows that finding the food means finding crappies. The fish are mostly suspended this time of year, but dialing in the likely bait-holding areas helps him narrow the search.

  • B.A.S.S. Announces New Junion Division For 2019

    B.A.S.S. Announces New Junion Division For 2019

    ust when it seemed B.A.S.S. couldn’t possibly provide more competitive opportunities for anglers, the organization announced today that it will be adding a Junior Bassmaster Division to its annual slate of events in the Mossy Oak Fishing Bassmaster High School Series.

  • FLW and Polaris Industries announce a strategic partnership

    FLW and Polaris Industries announce a strategic partnership

    Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, and Polaris Industries Inc., the leading global powersports manufacturer, announced today a strategic partnership that will extend and expand the outdoor brands’ complementary relationship. The terms of the agreement were not disclosed.

  • SpoolTek Lures Acquired by a Band of Anglers, Founded by Patrick Sebile

    SpoolTek Lures Acquired by a Band of Anglers, Founded by Patrick Sebile

    A Band of Anglers, the umbrella company founded in 2017 by Patrick Sébile, which owns multiple fishing tackle brands including Ocean Born, Hyperlastics and Engage, has acquired SpoolTek Lures. SpoolTek is renowned for its patented concealed leader technology.

  • Collegiate Bass Fishing Series renew partnership with Yamaha Marine.

    Collegiate Bass Fishing Series renew partnership with Yamaha Marine.

    As in years past, the 2019 sponsorship includes the annual Yamaha Angler Appreciation Night at the BoatUS Collegiate Bass Fishing Championship in May 2019, Yamaha Contingency Program, as well as extensive promotion of Yamaha Marine products.

  • Pro Angler Brian Brosdahl joins Fish Monkey

    Pro Angler Brian Brosdahl joins Fish Monkey

    You might say Brian “Bro” Brosdahl’s had a hand in the design of modern day apparel for ice fishing — gloves, mitts and other outerwear that keep you fishing comfortably through the toughest elements imaginable.