BIRMINGHAM, Ala. - B.A.S.S. LLC, the
recognized authority on bass fishing, Wednesday announced Allstate Insurance
Company as the presenting sponsor of one of B.A.S.S.'s most popular competitive
fishing circuits. The Bass Pro Shops Bassmaster Opens Series presented by
Allstate is a three-division package of high-stakes tournaments.
The Opens Series offers qualified event winners an entry in the annual world
championship of bass fishing, the Bassmaster Classic, in addition to cash and
prizes. The Opens Series is a stepping stone for aspiring pros to advance to
the highest level of competition, the Bassmaster Elite Series.
"Our involvement with the Bassmaster Opens Series gives Allstate the opportunity
to connect fishing enthusiasts with Allstate agents in each of the local event
markets to talk about their boat insurance and other insurance protection
needs," said David Foster, director, Allstate marketing.
Allstate's sponsorship includes nine Opens events scheduled for 2014 on famed
lakes such as Champlain and Norman, and on bass-rich rivers such as the Red and
Arkansas. The 2014 season will kick off on Lake Tohopekaliga
in Kissimmee, Fla., with the Jan. 23-25 Bass Pro Shops Bassmaster Southern Open
presented by Allstate. In addition to the Opens, Allstate will have a presence
at the 2014 Bassmaster Classic Outdoor Expo, Feb. 21-23, with competition on
Lake Guntersville, Ala. Classic weigh-ins, the Bassmaster Classic Outdoors Expo
and other activities will be in Birmingham, the home base of B.A.S.S.
"We are proud to join forces with the Allstate organization," said
Bruce Akin, B.A.S.S. CEO. "B.A.S.S. is a new road for Allstate, one that
we feel will lead to potential customers through our powerful digital, print
and TV media platforms; event marketing; and other methods of enhancing
Allstate's existing relationship with Bass Pro Shops."
"With pro and co-angler divisions in each event, anglers of all skill
levels can participate in the Opens," said Chris Bowes, B.A.S.S. senior
tournament manager and Opens Series director. "We are eager to welcome
Allstate on site as they connect not only with all those Opens anglers, but
also with the growing number of fans who turn out to each event."
About B.A.S.S.
For more than 45 years, B.A.S.S. has served as the authority on bass fishing.
The organization advances the sport through advocacy, outreach and an expansive
tournament structure while connecting directly with the passionate community of
bass anglers through its Bassmaster media vehicles.
The Bassmaster brand and its multimedia platforms are guided by a mission to
serve all fishing fans. Through its industry-leading publications - Bassmaster
Magazine and B.A.S.S. Times - comprehensive website Bassmaster.com and ESPN2
and Outdoor Channel television programming, Bassmaster provides rich,
leading-edge content true to the lifestyle.
The Bassmaster Tournament Trail includes the Bassmaster Elite Series, Bass Pro
Shops Bassmaster Open Series, Carhartt Bassmaster College Series, B.A.S.S.
Nation events and the ultimate celebration of competitive fishing, the
Bassmaster Classic.
B.A.S.S. offers an array of services to its more than 500,000 members and
remains focused on issues related to conservation and water access. The
organization is headquartered in Birmingham, Ala.
About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held
personal lines insurer, serving approximately 16 million households through its
Allstate, Encompass, Esurance and Answer Financial
brand names and Allstate Financial business segment. Allstate branded insurance
products (auto, home, life and retirement) and services are offered through
Allstate agencies, independent agencies, and Allstate exclusive financial
representatives, as well as via www.allstate.com,
www.allstate.com/financial and
1-800 Allstate®, and are widely known through the slogan "You're In Good
Hands With Allstate®." As part of Allstate's commitment to strengthen
local communities, The Allstate Foundation, Allstate employees, agency owners
and the corporation provided $29 million in 2012 to thousands of nonprofit
organizations and important causes across the United States.
2014 Bass Pro Shops Bassmaster Opens Series Title Sponsor: Bass Pro Shops
2014 Bass Pro Shops Bassmaster Opens Series Presenting Sponsor: Allstate
2014 Bass Pro Shops Bassmaster Opens Series Official Sponsors: Toyota, Berkley,
Evan Williams Bourbon, Humminbird, Mercury, Minn Kota, Nitro Boats, Skeeter
Boats, Triton Boats, Yamaha
2014 Bass Pro Shops Bassmaster Opens Series Supporting Sponsors: Boat U.S.,
Booyah, Carhartt, Diet Mountain Dew, Livingston Lures, Lowrance, Plano, Power-Pole,
Rigid Industries, Shimano
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