MINNEAPOLIS -FLW announced today that Igloo
Products Corp., the nation's largest cooler manufacturer, has extended their
associate sponsorship of FLW for the 2013 season. Financial terms of the deal
were not disclosed.
The Texas-based manufacturer has been in
business for more than 65 years and offers a selection of more than 600
different products, including insulated coolers and outdoor recreational
products. The Igloo® brand will receive exposure across all of FLW's platforms,
including its tournaments and Expos, multiple websites, FLW Bass Fishing
magazine and the "FLW" television show on NBC Sports Network.
"FLW" is broadcast Sundays in high-definition (HD) to more than 559
million households worldwide, making it the most widely distributed weekly
outdoors-sports television show in the world.
ABOUT IGLOO
Founded in 1947,
Texas-based Igloo Products Corp. is today an international designer,
manufacturer and marketer of outdoor products that make the outdoor experience
more accessible and fun. So whether it's on the water, near the water, on the
trail, on the hunt, in the mountains or just around the house for family fun,
Igloo goes where you go and makes the experience better. For more information
on Igloo, visit the company's Web site at www.igloocoolers.com.
ABOUT FLW
FLW is the industry's
premier tournament-fishing organization, providing unparalleled fishing
resources and entertainment to our sponsors, fans and host communities. FLW is
offering anglers of all skill levels the opportunity to compete for millions in
prize money nationwide in 2013 over the course of 231 tournaments across five
tournament circuits, four of which provide an avenue to the sport's richest
payday and most coveted championship trophy – the Forrest Wood Cup. FLW is
committed to providing a lifestyle experience that is the "Best in
Fishing, On and Off the Water," through a variety of platforms including
tournaments, outdoor expos and FLW Fantasy Fishing. For more information about
FLW and FLW Fantasy Fishing, visit FLWOutdoors.com or FantasyFishing.com and look for FLW on Twitter, Facebook, Pinterest and YouTube
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