Mega-success of Fish Monkey Gloves

All Gloves on Deck

Fish Monkey Gloves engages south-region rep group Mainstream Marketing 

Destin, FL (March 27, 2019) – Fishing is quite literally a hands-on sport. This fact alone helps explain the mega-success of Fish Monkey Gloves. “This past year, sales of our fishing gloves have been off the charts,” says Tim Mossberg, Fish Monkey founder and owner.

“It’s interesting because a lot of customers tell us their experiences with our gloves are so positive they quickly become standard fishing equipment. A little like a good pair of polarized glasses, Fish Monkey Gloves truly enhance your on-water performance.”

Mossberg reports that in its second year of operation, Fish Monkey has already expanded to over 600 doors in 16 countries; sales have grown by a staggering seventy-percent. Responding to his company’s explosive growth, Mossberg recently hired a seventh rep group—Mainstream Marketing— to help meet demand in the southern U.S.

“The Mainstream Marketing team will help support and expand our southern dealer network, focusing on accounts in Texas, Louisiana, Arkansas and Oklahoma,” said Mossberg. “Their expert staff owns valuable experience in our field and enjoys solid relationships with each of the key outdoor retailers in this region.”

Says Mike Haring of Mainstream Marketing: “We are excited to take on the Fish Monkey brand due to their broad selection of elite-quality fishing gloves. Their understanding of and commitment to exceptional marketing strategies make them a perfect fit for Mainstream Marketing.”

Further supporting the successful Fish Monkey Glove brand domestically and internationally are Alliance Sports Group (East and Gulf Coast), Can-Am Sales (Canada), Ferguson-Keller (North and Central), Glade Park (West and South FL), Tropical Vendors (Caribbean) and independent reps (Central and South America). Distributors of Fish Monkey Gloves include Big Rock Sports, Triple S, Sports Specialists, Robinson Wholesale, Farris Brothers, Pittman Creek and Folsom Distributing. 

Fish Monkey’s new Free Style Glove has special non-fraying fingers that can be custom-cut by the anger.

To further support its dealers, Mossberg recently introduced striking new Fish Monkey retail displays. “Our new bass- and saltwater-themed ‘glove stations’ take the guesswork out of retailer SKU selection. We give them a pre-selected assortment of the best-selling styles and colors, such as our super popular Guide Gloves. The displays also give consumers an eye-catching one-stop-shop for the best fishing gloves on the market.”

Alliance Sports Group President Larry Easterwood speaks to Fish Monkey’s proactive strategies. “It’s not unusual to see a start-up company bring a great new line of products to market,” says Easterwood. “But it is unusual when a new company supports that product line with a smart, aggressive marketing program. That speaks directly to Fish Monkey’s success. Tim (Mossberg) has assembled a terrific product line along with retail fixtures and assortments that has been successful with virtually every dealer he has brought on board.”

“Fish Monkey is a very strong brand in the Midwest region,” reports Sean Kunzer, President of Ferguson-Keller Associates. “Initial feedback told us this was a saltwater-specific product. But we’ve since seen big strides in bass, ice fishing and other freshwater segments. Not only do the products look great while providing exceptional sun protection, but Fish Monkey gloves are also engineered to increase angler dexterity, stamina, and overall fishing performance. This level of craftsmanship gives our dealers a great brand to stand behind.” 

With twenty different situation- and task-specific fishing gloves, as well as a brand-new sun-protective Face Guard, Fish Monkey crafts the world’s most comprehensive line of premium gloves for anglers. The newest Free Style Glove is the first completely customizable fishing glove, allowing anglers to trim finger-length to fit their preferences. 

For more information about Fish Monkey Gloves and Face Guards, visit www.fishmonkeygloves.com.

 

The Fish Monkey Story

No one is sure where the Fish Monkey first appeared. Some said it was in the mountainous jungles of Guatemala near the old Mayan ruins at Tikal, or at the foot of the volcano they call Fuego. Others said it was on the beaches of Isla Mujeres, Mexico’s famed Isle of Women. Still others reported seeing the mysterious creature in other places around the world: Hawaii, Australia, Costa Rica.

But all the reports had one thing in common: wherever there was good fishing, the Fish Monkey was there as well. It was reported to have a phenomenal grip, stronger and more secure than any human could ever have. No matter how slick or slimy, the Fish Monkey could handle the situation with ease. 

With those legends in mind, the founders of Fish Monkey Performance Gloves set about to replicate that world-famous grip. Fish Monkey is the world’s premier manufacturer of gloves designed specifically for the water. Whether you’re on the deck of a sport-fishing boat wiring a thousand-pound blue marlin off Bermuda, casting jigs and poppers to giant trevally in the Pacific or poling a flats skiff in less than a foot of water off the Bahamas, Fish Monkey has a glove that’s designed just to fit your needs. Extremely durable, with padding in just the right places, and a fit like a second skin. Protection from sharp teeth and the sun. And all with that legendary Fish Monkey grip. 

So when you demand the very best protection for your hands, reach for Fish Monkey Performance Gloves. Become part of the legend.