Sports Afield, America's oldest outdoor
brand, has announced the acquisition of the assets of Cabela's
Trophy Properties, LLC, the real estate listing arm of Cabela's.
The new company, known as Sports Afield Trophy Properties (SATP), is a
broad-based network of property listings, and is the ultimate source for the
outdoor enthusiast's recreational property needs.
For ten years, Cabela's Trophy Properties (CTP) has
been the leading source for recreational property listings, with a network of
experienced brokers who are recreational real estate specialists and who live,
breathe, and understand the outdoors. By retaining this experienced broker
network and high-quality Web site, Sports Afield Trophy Properties expects a
seamless transition to providing the same excellence in property services
customers have been used to under the CTP brand.
Sports Afield Trophy Properties participating brokers know the areas and
territories they service, including the wildlife species, climate, water
sources, hunting and fishing opportunities, and other local conditions. SATP
will be supported by a broad-based marketing campaign, including an extensive,
searchable Web site database, national advertising on television and in a wide
variety of print media, a dedicated catalog, and syndication with numerous
property-listings Web sites.
"Sports Afield Trophy Properties will be partners with qualified
independent real estate brokers around the country to market recreational
properties for sale," said Ludo Wurfbain, CEO of Sports Afield Trophy Properties. "If
your passions are hunting, fishing, hiking, or equestrian sports, or you are
just looking to purchase property in the great outdoors as an investment, our
participating brokers can help you find the property of your dreams. We are
pleased and excited at this opportunity to acquire this excellent listing
service from one of the greatest outdoor names in the country and plan to
continue to build on its success."
"Sports Afield is part of the outdoor heritage of the United States and Cabela's. Cabela's got its start
from an ad placed in Sports Afield by Dick Cabela in
1961," said Tommy Millner, Cabela's
Chief Executive Officer. "They are perfectly situated to continue the
success of Cabela's Trophy Properties, which we are
turning over to them to more fully focus on our core retail businesses."
Sports Afield is the oldest outdoor magazine in America and one of the most
recognized outdoor brands. Established in 1887, Sports Afield stands for
country living, conservation, and the wise use of natural resources. It is a
name that carries the assurance of the highest quality products, services, and
outdoor experiences. With a dedicated and concentrated audience of outdoor
enthusiasts, Sports Afield is ideally positioned to connect North America's
most active and affluent sportsmen and women with the properties of their
dreams.
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