Tulsa, Okla. – Lowrance®, a world-leading brand in fishing electronics since 1957, announced today the evolution of convenience and superior performance in fishfinding technologies – the new Lowrance TotalScanTM all-in-one transducer – combining proven CHIRP sonar capabilities with exclusive high-resolution StructureScan® HD and DownScan Imaging™ technology.
With all three sonar technologies in one transducer, anglers receive the benefits of greater fish-target separation and less interference for a more clutter-free display with CHIRP Sonar, plus photo-like images of fish-holding structure on both sides of your boat with StructureScan HD – along with the same photo-like images directly beneath your boat with DownScan Imaging. TotalScan reduces the number of transducers required to take full advantage of all the latest fishfinding features of Lowrance systems. Lowering costs and simplifying installations, the Lowrance TotalScan transducer offers additional versatility with multiple mounting options.
“We are constantly building on our hard-won reputation for innovation that provides meaningful benefits to anglers,” said Leif Ottosson, CEO, Navico. “We believe that innovation is not only about bringing new products to market, but also simplifying the boater’s experience by eliminating the need for additional products and simplifying the installation process. TotalScan is the only transducer you will ever need.”
The Lowrance TotalScan transducer, priced at $299 U.S., is scheduled for availability in February 2016 from authorized Lowrance dealers worldwide. For more information on the Lowrance TotalScan transducer, Elite TI, HDS Gen3 or the entire Lowrance line of marine electronics or to locate an authorized Lowrance dealer, please visit www.lowrance.com.
About Lowrance: The Lowrance® brand is wholly owned by Navico, Inc. A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad, B&G and GoFree. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com