Glendale, Ariz. - New for the 2020 season, Mercury Marine, the world leader in marine propulsion and technology, will join the Wild West Bass Trail as part of the largest exclusive west coast tournament organization in the bass fishing industry.
Mercury Marine, a dominant product on the West Coast, offers a new design and performance for boat owners and now will bring that excitement to the WWBT tournament anglers and events.
"We welcome Mercury Marine as the exclusive motor sponsor of the Wild West Bass Trail," said Jeremy DeHart Wild West Bass Trail executive director of operations. "With plans for on and off the water demonstrations at tournaments, our circuit will be the perfect showcase for their outboard engines."
The joint partnership of Mercury Marine and the WWBT will not only provide interactive demos for anglers and event attendees, Mercury will add to the tournament purse through a planned participant contingency program and boost organization and angler exposure by powering a filmed tips and technique segment for the Wild West Bass Trail televised shows and videos.
"Mercury Marine is looking forward to partnering with a great tournament circuit like the Wild West," said Kevin Linehan Mercury business development manager. "There's a lot of buzz surrounding the organization and Mercury is proud to be on board."
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About Mercury Marine
Headquartered in Fond du Lac, Wisc., Mercury Marine is the world's leading manufacturer of recreational marine propulsion engines. A $2.6 billion division of the Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services, and parts for recreational, commercial, and government marine applications, empowering boaters with products that are easy to use, extremely reliable, and backed by the most dedicated customer support in the world. Mercury's industry-leading brand portfolio includes Mercury outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land 'N' Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at www.mercurymarine.com.
About Wild West Bass Trail
Debuting in 2016, the Wild West Bass Trail (WWBT) has grown into the largest bass tournament circuit, exclusive to the West Coast. Through multi-media outlets, the WWBT showcases the best anglers competing on the finest lakes in the West. The trail includes a Pro/Am circuit and two Teams circuits – one based in California and the other in Arizona as well as specialty, open and title events each season. The WWBT Pro/Am events are the first exclusive West Coast tournament series to be televised in its entirety. For more information visit WildWestBassTrail.com and follow WWBT at Facebook, YouTube, Twitter, Instagram.
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