Classic Lure Returns

[WB Staff]

Some lures don’t get talked about much, but it’s not because they don’t produce fish. Instead, it’s because they catch so many fish that anglers in the know want to keep their secret a secret. That is, until such a lure goes out of production. Then everyone starts talking about that lure, and the longer it remains gone, the louder the chatter grows.

Such is the story of Cotton Cordell’s Tail Weighted Boy Howdy, and the buzz from fishermen all over the nation had grown so loud that Cotton Cordell is bringing back this topwater classic, which has been described “the most effective do-nothing lure ever created.”

Unlike the traditional Boy Howdy, the Tail Weighted Boy Howdy has no blades. It is a pencil-style topwater lure, and tail weighting makes it stand up when not in motion. Rod twitches enact a subtle jumping and spitting action that mimics a fleeing shad or wounded minnow and triggers attacks from fish that won’t touch noisier and more aggressive surface lures. The Tail Weighted Boy Howdy is especially popular for targeting schooling bass and stripers.

The Tail Weighted Boy Howdy is 4 ½ inches long, weighs 3/8 ounce and is equipped with No. 4 short-shank treble hooks. It is available in 10 baitfish-imitating colors. MSRP $5.99.

See more from Cotton Cordell here: https://www.lurenet.com/brands/cotton-cordell