Cableas

Johnny Morris Offers Open Letter on Bass Pro Shops Acquisition of Cabela's

Morris explains the merger to Bass Pro workers as he takes the reins of both companies. Bass Pro Shops announced Monday that it would purchase longtime competitor Cabela's for $5.5 billion. Johnny Morris, founder of BPS and now the CEO of both companies, sent an open letter to Bass Pro's employees Monday explaining the merger and setting down his vision for the future. The letter—sent with the subject line "Uniting with Cabela's"—was posted to Bass Pro's website and can be read in full below.