Colors

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  • Re-Stock of All colors

    Re-Stock of All colors

    Changeable Tail options as well

  • Three More Senko Colors for Your Next Bass Fishing Trip to Mexico

    Three More Senko Colors for Your Next Bass Fishing Trip to Mexico

    By

    When fishing is good they can produce giants, and when it’s tougher than usual they can save the day

  • Fly Your Colors On and Off the Water

    Fly Your Colors On and Off the Water

    15% Off All Clothing

  • 2023 New Senko Colors

    2023 New Senko Colors

    Our newest colors to add to your line ups.

  • 2023 New Senko Colors

    2023 New Senko Colors

    Our newest colors to add to your line ups.

  • New fish-taunting colors to its legendary lineup of big game poppers

    New fish-taunting colors to its legendary lineup of big game poppers

    What do you do when your line of big lures performs so well there are no design angles left to tweak?

  • Extensive Colors to Shallow-Running Cranks

    Extensive Colors to Shallow-Running Cranks

    New SH-3 colors bring bass anglers an option for every situation and forage type

  • New colors bring bass anglers an option for every situation and forage type

    New colors bring bass anglers an option for every situation and forage type

    New CH-1 Shallow-Running Crankbait Patterns

  • New Yo-Zuri 3DB 1.5 Squarebill Colors

    New Yo-Zuri 3DB 1.5 Squarebill Colors

    Spring Craw, Burnt Orange Craw & Green Back Chartreuse - ICAST 2022 release new colors for the Yo-Zuri 3DB 1.5 Squarebill and Midrunner (MR). Featuring internal painted finishes, these are incredibly durable crank baits, with great deflection. Designed and tested by our top pro's and hitting the US market this summer!

  • New Hardcore Crank SR and MR colors

    New Hardcore Crank SR and MR colors

    Spring Craw, Burnt Orange Craw and Green Craw, the three hottest new colors in the Hardcore Crank SR (Shallow Runner, Squarebill) and MR (Mid Runner, Round bill). Featuring the patented magnetic weight transfer system for long accurate casts and Japanese quality finishes.

  • Popping with New Colors

    Popping with New Colors

    For freshwater fans, nothing beats the thrill of a lunker largemouth or bronzeback exploding on a popper.

  • Pencil Lures Draw New Colors

    Pencil Lures Draw New Colors

    With six additional colors, these topwaters speak softly but spark big strikes.

  • New Yo-Zuri 3DB 1.5 Squarebill Colors - ICAST 2022 Release

    New Yo-Zuri 3DB 1.5 Squarebill Colors - ICAST 2022 Release

    Spring Craw, Burnt Orange Craw & Green Back Chartreuse - ICAST 2022 release new colors for the Yo-Zuri 3DB 1.5 Squarebill and Midrunner (MR). Featuring internal painted finishes, these are incredibly durable crank baits, with great deflection. Designed and tested by our top pro's and hitting the US market this summer!

  • New Yo-Zuri 3DB 1.5 Squarebill Colors

    New Yo-Zuri 3DB 1.5 Squarebill Colors

    Spring Craw, Burnt Orange Craw & Green Back Chartreuse - ICAST 2022 release new colors

  • Salmon/Lake Trout Colors From Iron Decoy

    Salmon/Lake Trout Colors From Iron Decoy

    Iron Decoy Introduces Salmon/Lake Trout Colors The Iron Decoy brand has developed specific colors of theSteely #5’s for Salmon & Lake Trout. Three (3) of the eighty (80) different color combinations are dedicated to targeting these two species. These specific color designs are a must have for any charter service on the Great Lakes & Pacific Northwest. The effectiveness of the lure’s action, plus the color selection,created a bait with a much higher strike percentage than anything currently on the market. The patent pending ball chain is an incredible lure trailer that triggers fish and causes them to uncontrollably strike the bait. The three lures all have a high gloss silver base containing two colors of the following: hot green, chartreuse, silver, or grey. The premium components and 3X Eagle Claw Lazer Sharp hooks ensure a successful long-lasting bait. “Here at Iron Decoy, we believe our design infused with action, noise, vibration and color has culminated to produce a fishing lure that will stand the test of time,” stated Jake Major owner of the Brand. The Iron Decoy lures are a multi-species bait that has models within the selection for targeted species. To find more information about the Salmon/Lake Trout colors visit irondecoy.com

  • New RkCrawler Colors

    New RkCrawler Colors

    The SPRO® lure designers have long prided themselves on offering the best color palettes in the industry, but they are never satisfied.

  • Motor Oil & Other New Colors for POWERBAIT!

    Motor Oil & Other New Colors for POWERBAIT!

    Berkley continues to improve on its legendary PowerBait lineup by adding colors

  • Colors in water confusion

    Colors in water confusion

    The reverse happens in lake water.

  • New Colors King Daddy Frog

    New Colors King Daddy Frog

    SPRO has added four of the most popular colors to the King Daddy line to answer angler demand