Dual channel chirp and network dual sounder to the proven features that have made hds multifunction displays the choice of anglers at all levels around the world. the first and longest-running sponsor (47 years) of the bass anglers sportsman society (bas

LOWRANCE® CELEBRATES 60 YEARS OF DOMINATION

Lowrance®, a world-leader in fishing electronics since 1957 — announced today plans for the celebration of its 60th Anniversary. For six decades, the iconic brand has led the industry in product innovation and customer service, supported professional anglers around the globe and dominated the tournament trail.