Introducing

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  • Introducing Bass Angler Magazine Tournament Trail

    Introducing Bass Angler Magazine Tournament Trail

    Bass Angler Magazine is proud to announce the launch of its highly anticipated tournament series

  • Introducing the newest model of the Dobyns Josh Jones Hyperlite Series

    Introducing the newest model of the Dobyns Josh Jones Hyperlite Series

    Josh wanted a lighter, more balanced rod for this live scope technique.

  • INTRODUCING RAPALA’S NEW RAPSTACK TACKLE TRAYS

    INTRODUCING RAPALA’S NEW RAPSTACK TACKLE TRAYS

    Store, organize, access – repeat. When you’re more organized, you have more time to catch more and  bigger fish. The key is putting your fingers on the right lure at the right time and knowing exactly where it is.

  • Introducing: the all new Daiwa Free Swimmer 3000 and 5000 Reels

    Introducing: the all new Daiwa Free Swimmer 3000 and 5000 Reels

    You asked, so we listened! The extremely popular Freeswimmer reel is now available in 3000 and 5000 sizes! Complete with Air Rotor for reduced rotational inertia, Digigear for the ultimate in precision and performance and our ATD drag for unbeatable fish stopping power. A bait feeder switch allows you to feed out live bait, making sure you never lose feel on your bait when the bite arrives.

  • Introducing the Ultimate Game Change

    Introducing the Ultimate Game Change

    The All-New 36V 60AH Lithium Trolling Motor Battery

  • Introducing the new Dobyns 8-pack cull buoys!

    Introducing the new Dobyns 8-pack cull buoys!

    Each set contains eight distinct colors that will cover any tournament situation.

  • Introducing the Daiwa Tanacom 1200

    Introducing the Daiwa Tanacom 1200

    The Tanacom family has a new big brother

  • Introducing new White Yo-Zuri SuperBraid 150yd and 300yd spools

    Introducing new White Yo-Zuri SuperBraid 150yd and 300yd spools

    Made in Japan using our heat integration system for a smoother, stronger and more abrasion resistant braided line.

  • Introducing the Daiwa Tanacom 1200

    Introducing the Daiwa Tanacom 1200

    The Tanacom family has a new big brother.

  • Introducing the Honcho Utility Pants

    Introducing the Honcho Utility Pants

    The Honcho utility pants combine clean aesthetics with ultimate functionality.

  • Introducing the Ambition // 13Fishing

    Introducing the Ambition // 13Fishing

    The passion starts here. Bringing technology and capability tournament-level gear to a platform that is manageable for a developing angler. Don't pull up short when getting your angling companion something that they can enjoy alongside you. Enrich the experience by removing any frustrating tackle issues. Whether it's the reel seat, handle length, guides, or length and taper every part of this was built to give young anglers exactly what they need.

  • Introducing the Modus TX2 // 13 Fishing

    Introducing the Modus TX2 // 13 Fishing

    Designed and built for saltwater fishing, this Modus has earned its “TX” designation with 100% corrosion-proof chassis construction, all saltwater grade bearings, and an inshore fish stopping 18 lb max drag. With more line capacity than its freshwater counterpart, the Modus TX is outfitted with Japanese Hamai cut gearing, our dead stop anti-reverse system, and our classic cork handle knobs. This sleek feature-rich assassin continues the TX legacy of raising the bar for saltwater quality in low-profile baitcasting gear.

  • Introducing Modus SZ2 // 13 Fishing

    Introducing Modus SZ2 // 13 Fishing

    Emanating performance and beauty, the Modus SZ2 has the silent performance of CZB spool bearings.

  • Introducing Modus C2 // 13Fishing

    Introducing Modus C2 // 13Fishing

    You know the little brother that makes the Little League baseball team a year before he is old enough because he is too good for Tee-Ball?

  • Introducing Inception SLD // 13 Fishing

    Introducing Inception SLD // 13 Fishing

    Reborn with massive upgrades, the Inception SLD2 is a gem in our line-up. The SLIDE Magnetic Cast Control and our advanced Low-Friction 6-way braking system give anglers ultimate control in every situation. If you’re looking for a reel with a trophy stopping 22 lb Bulldog drag, elite casting, and a bloodline of durability look no further. The Inception specification sets a new industry bar for price level and quality. Tour Pro-level performance, DELIVERED.

  • Introducing Inception SLD // 13 Fishing

    Introducing Inception SLD // 13 Fishing

    Reborn with massive upgrades, the Inception SLD2 is a gem in our line-up.

  • Introducing the AFTCO Boat Bag

    Introducing the AFTCO Boat Bag

    Boat Bag The AFTCO Boat Bag excels at keeping your necessities safely stowed away and dry.

  • Introducing: The all new Daiwa Ballistic VIDEO

    Introducing: The all new Daiwa Ballistic VIDEO

    The Ballistic you have come to know and love has been redesigned and upgraded.

  • Introducing Florida strain bass into Delta

    Introducing Florida strain bass into Delta

    Differences between Florida strain and Northern strain largemouth.

  • Panther Martin is introducing 3 updated versions of the WillowStrike™ Spinners

    Panther Martin is introducing 3 updated versions of the WillowStrike™ Spinners

    Panther Martin® WillowStrike™ Fly & Spotted Port Jefferson, NY: After a successful run with the 2019 introduction of WillowStrike™ Spinners, Panther Martin is introducing 3 updated versions of the popular lure - the WillowStrike™ Regular Fly, WillowStrike™ Metal Fly and the WillowStrike™ Spotted.