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  • Each of 23 distinct Avid Series Inshore models for 2024

    Each of 23 distinct Avid Series Inshore models for 2024

    Favored by performance-oriented anglers of all pursuits, Avid is a legacy series for St. Croix Rod – a name never to be retired – encompassing 99 distinct and current models in the general freshwater, walleye, panfish, travel, saltwater inshore, and surf-rod categories.

  • Retail incentives available for a limited time to buyers of qualified Ranger models

    Retail incentives available for a limited time to buyers of qualified Ranger models

    Ranger Boats is providing additional incentives for potential boat buyers this year with the announcement of its 2020 retail sales promotions.

  • Select in-stock Ranger Boats models now include strong buying incentives

    Select in-stock Ranger Boats models now include strong buying incentives

    Ranger Boats iannounces 2019 In-Stock Summer Savingspromotion.

  • EVINRUDE LAUNCHES NEW 3 -CYLINDER E -TEC G2 MODELS

    EVINRUDE LAUNCHES NEW 3 -CYLINDER E -TEC G2 MODELS

    Evinrude announce d today the expansion of the revolutionary Evinrude E -TEC G2 product line to include 115 H.O., 140HP and 150HP models. Evinrude’s extended line -up is designed to give more boaters confidence on the water - in any situation.

  • Three new St. Croix models designed to present smaller baits to big fish

    Three new St. Croix models designed to present smaller baits to big fish

    Downsizers Cater to Trends in Musky Fishing Three new St. Croix Legend Tournament Musky casting models designed to present smaller baits to big fish

  • Multiple conventional and spinning models for hardcore saltwater anglers

    Multiple conventional and spinning models for hardcore saltwater anglers

    More Saltwater Rod Options St. Croix's Mojo Salt and Mojo Jig families offer multiple conventional and spinning models for hardcore saltwater anglers

  • Fish & Cruise Pontoon Models From Ranger Boats

    Fish & Cruise Pontoon Models From Ranger Boats

    These all-new boats combine features for both cruising and fishing into multi-use designs to accommodate families and anglers. Sharp, new aesthetics and styling have been integrated in both Fish & Cruise as well as Ranger’s existing Fish Series and Cruise Series, updating the entire lineup for 2019.

  • 13  St. Croix models cater to a variety of fishing styles and techniques for most hardwater fish species

    13 St. Croix models cater to a variety of fishing styles and techniques for most hardwater fish species

    Ice fishing rods have evolved much over the past couple decades. Gone are the wooden jig sticks with primitive line winders. Yes, thanks to the research and development to build better ice rods, even your average ice anglers are fishing with significantly improved rod designs.

  • New Solid Carbon and Solid Glass Rod Models from St. Croix

    New Solid Carbon and Solid Glass Rod Models from St. Croix

    Ultra-refined instruments provide an almost supernatural ability to hear, sense and detect things otherwise impossible for humans. Antennae perceive subtle electromagnetic pulses. Stethoscopes listen for the slightest acoustical arrhythmia.

  • 10 new models deliver unrivaled performance to hardwater anglers

    10 new models deliver unrivaled performance to hardwater anglers

    Ice fishing has evolved in truly revolutionary ways during the past decade. Gone are the days of sitting on a pail for hours at a time, jigging with a “rod” that had more in common with a broomstick than with a precision angling instrument. The contemporary ice enthusiast is mobile, hunting for fish rather than waiting passively for finned targets to swim by. Far-flung destinations, boasting hardwater targets of gargantuan proportions, draw anglers further north and west in search of ice-bound glory. Advances in shelters and apparel make it possible to fish in extreme conditions that rapidly reveal weaknesses in both equipment and angler.

  • Eleven models from ST. Croix cover beginning to advanced fly anglers

    Eleven models from ST. Croix cover beginning to advanced fly anglers

    Good trout fishing isn’t too hard to find. Affordable, versatile and smooth-casting fly rods designed for a myriad of trout fishing applications and techniques shouldn’t be either. This line of thinking is the inspiration behind St. Croix’s all-new series of Mojo Trout freshwater fly rods.

  • Retail incentives available for a limited time to buyers of qualified models

    Retail incentives available for a limited time to buyers of qualified models

    Ranger Boats is providing additional incentives for potential boat buyers this year with the announcement of its 2018 retail sales promotions. With limited-time-only offers geared for both fiberglass and aluminum customers, qualifying purchases will receive benefits up to $3,000 in combined retail value for eligible models.

  • Shimano Tranx Models | Available this Month

    Shimano Tranx Models | Available this Month

    When the situation calls for a reel durable enough to cast larger lures and fight bigger fish, and is equally at home in either fresh or saltwater, Shimano offers two new sizes to its Tranx baitcasting reel series – the 300 and 400. Joining the popular Tranx 500HG and 500PG (a huge favorite among musky anglers and saltwater tuna and striper anglers alike), each new Tranx is offered in four models – the Tranx 300, 400, left-hand retrieve 301 and 401 with powerful 5.8:1 gear ratios; and the Tranx 300HG, 400HG, left-hand retrieve 301HG and 401HG, all with fast 7.6:1 gear ratios.

  • Lowrance Models get Enhancements

    Lowrance Models get Enhancements

    New Software Upgrade includes Major Improvement to Surface Clarity The Lowrance® software update for HDS Gen3 displays includes game-changing improvements to Surface Clarity, Live Network Sonar, Navionics® SonarChart™ Live, Navionics Plotter Sync, Navionics Dock-to-dock Autorouting (not available in US), and NMEA 2000® entertainment enhancements.

  • New Fury Series Models Now Available!

    New Fury Series Models Now Available!

    JUST RELEASED...6 new models in the Fury Series now available.

  • Triton Expands Classic-winning Series With Three New Models

    Triton Expands Classic-winning Series With Three New Models

    Triton Expands Classic-winning Series With Three New Models