Behold the new standard

New Daiwa Certate SW Spinning Reel Family

Long life, more power and torque, and high performance characterize the new Certate SW

Cypress, CA (April 22, 2021) – Behold the new standard in large saltwater spinning reels, Daiwa’s brilliantly designed Certate SW. Whether you’re throwing subsurface lures to bluefin tuna in the Northeast, dropping baits back for dorado on the eastern seaboard, or long-casting jigs or poppers to tuna on the west coast, this is definitely a reel to consider…

“We have had our freshwater and inshore sizes of the Certate out on the market for the past couple of years and the response has been phenomenal. Along those lines, we thought it was time to bring saltwater anglers the same quality in larger sizes—8000 through 18000—reels that could really perform in big water with big fish,” says Marc Mills, Daiwa Field Marketing Manager.

“The Certate SW brings a host of premium features to the scene, from its MONOCOQUE aluminum body, Zaion rotor and air bail, Magsealed technology, to tough digigear construction, and more. It’s certainly going to be a success for anglers looking for the best in spinning reels. The reels are stronger and lighter than much of the competition in this price point range, and it has many features of our flagship Saltiga at a slight reduction in price point,” adds Mills. 

The new Certate SW embodies a rich feature set, which starts with its one-piece MONOCOQUE Aluminum body. This design framework yields more space for larger gears, thus promoting increased torque and power from the get-go.

In terms of construction, the inventive Aluminum MONOCOQUE body also offers 360 degrees of stability and improved waterproofing over standard spinning reels with conventional, screw-in side plates. 360 degrees of stability means the gearing is held firmly and in precise alignment; the less gears shift side to side, the less binding and wear take place, and longer your new reel will feel fresh out-of-the-box. The unique MONOCOQUE body features no screw holes. Engineering-wise, when you introduce screw holes to a reel body, the holes have to be built up with metal or plastic. That adds weight and decreases the amount of space inside the reel body for large gearing. In short, with MONOCOQUE, Daiwa can increase interior space to facilitate larger gearing and reduce overall weight, simultaneously.

Unlike reels that use rubber seals to protect the one-way roller bearing, Daiwa employs a proprietary system of waterproofing protection called Magseal. Magsealing uses a special magnetic bushing in conjunction with a magnetic weld to create an airtight and watertight oil seal, virtually eliminating the travel of contaminants or water down the main shaft and into the gear set or roller bearing. Daiwa’s patented Magseal process is so effective, it was originally used in the aerospace industry on space suits. 

The Certate SW also features a Zaion air rotor engineered to be incredibly rigid and with minimal flex, especially at high drag pressures. The lighter the rotor, the less force it takes to spin around the reel, making it easier to turn the handle especially in larger saltwater reels that have much larger rotors. The Certate SW also features our Air Bail, which further reduces weight and offers more rigidity than standard wire, minimizing concerns over flex, bending or breaking. The thicker material feels better to the fingers when flipping the tubular Air Bail as well.

DIGIGEAR® technology is another hallmark of the Certate SW. The especially hard and lightweight aluminum is precision machined and digitally cut, making it considerably more resistant to wear than traditional gear materials on the market. 

Anglers fishing Certate SW reels will appreciate Daiwa’s brilliant Advanced Tournament Drag (ATD™) when setting the hook and fighting fish. The smart system applies an increased, instantaneous and calculated resistance during the hookset. After the hook drives home and the fish starts pulling, ATD automatically returns to the selected drag setting.

Where reel meets angler, the Certate SW features a machined screw-in aluminum handle that connects directly to the main drive gear. The other end of the handle features a premium, soft-touch rubber handle for easy grip and non-slip feel.

Certate SW Features:

  • One-piece MONOCOQUE Aluminum body
  • Zaion Air Rotor and AIR BAIL
  • Magsealed
  • Magsealed Ball Bearing (Line Rotor)
  • Tough Digigear
  • Direct-drive Machined Aluminum Handle
  • Advanced Tournament Drag (ATD™)

For saltwater anglers seeking their next premium, precision spinning reel, look no further than the Certate SW, a reel engineered with advanced technology and constructed of the finest and most durable materials available.

MSRP $649.99 – $749.99