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  • Rippin Minnow yields peak performance for popular rip jigging technique

    Rippin Minnow yields peak performance for popular rip jigging technique

    “Rip jigging” has evolved into an effective technique for generating reaction strikes. And Northland’s innovative Rippin Minnow is perfectly conceived for the task.

  • RIP Bob Higgins

    RIP Bob Higgins

    It is with an extremely heavy heart that I'm posting this today, and I'm pretty much at a loss for words so here you go.

  • RIP Rancho Cordova PD Officer Stasyuk

    RIP Rancho Cordova PD Officer Stasyuk

    Mark and I shared a love and a passion, as I spend all the time I can on the water chasing fish. He was one of dozens of my co-workers I haven't yet taken the opportunity to fish with, and now I can't.

  • RIP Andy "Cooch" Cuccia

    RIP Andy "Cooch" Cuccia

    To all the faithful followers, friends and family...It is with a heavier heart than you will ever know that I must let you know that Andy "Cooch" Cuccia has passed away. It was very sudden and very unexpected. I don't mean for this