Yo-zuri

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  • What's New with Yo-Zuri for 2022

    What's New with Yo-Zuri for 2022

    The Yo-Zuri lineup includes great lures that are well-known in both the fresh and saltwater market.

  • New Yo-Zuri 3DB 1.5 Squarebill Colors - ICAST 2022 Release

    New Yo-Zuri 3DB 1.5 Squarebill Colors - ICAST 2022 Release

    Spring Craw, Burnt Orange Craw & Green Back Chartreuse - ICAST 2022 release new colors for the Yo-Zuri 3DB 1.5 Squarebill and Midrunner (MR). Featuring internal painted finishes, these are incredibly durable crank baits, with great deflection. Designed and tested by our top pro's and hitting the US market this summer!

  • New Yo-Zuri 3DB 1.5 Squarebill Colors

    New Yo-Zuri 3DB 1.5 Squarebill Colors

    Spring Craw, Burnt Orange Craw & Green Back Chartreuse - ICAST 2022 release new colors

  • The New Yo-Zuri 3D Inshore Pencil Popper - Striped Bass

    The New Yo-Zuri 3D Inshore Pencil Popper - Striped Bass

    Yo-Zuri is debuting the new 3D Inshore Pencil Popper for the Summer of 2022. This bait walks the dog with a 180 degree action, while spitting water side to side and drawing fish up with the single knock cadence rattle. It features patented 3D prism and internal painted finishes that never chip or wear off. A awesome bait for chasing Striped Bass, Snook, Jack Crevalle, Roosterfish, Bluefin Trevally, trophy Seatrout and Bull Redfish.

  • New Yo-Zuri 3D Inshore Pencil Popper

    New Yo-Zuri 3D Inshore Pencil Popper

    Yo-Zuri is debuting the new 3D Inshore Pencil Popper for the Summer of 2022.

  • Pro’s Line Choices

    Pro’s Line Choices

    Brandon Cobb, Clent Davis, Ryan Salzman, Jason Lambert and Braxton Setzer give you tips on choosing the right style, size and color line for different bass fishing techniques

  • Striper Fishing

    Striper Fishing

    Yo-Zuri Hydro Minnow LC

  • Coming from Yo-Zuri 2022

    Coming from Yo-Zuri 2022

    For lure companies like Yo-Zuri, that means new lures, additional colors, and more.

  • Two New Products From Yo-Zuri

    Two New Products From Yo-Zuri

    Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle, the One Knock Rattl’n Vibe.

  • Delta Boat Storage

    Delta Boat Storage

    Coming down from Seattle area

  • 2021 Yo-Zuri Digital Catalog

    2021 Yo-Zuri Digital Catalog

    See the whole lineup now

  • Tips for Fishing Cold Water with the Yo-Zuri Rattl’n Vibe

    Tips for Fishing Cold Water with the Yo-Zuri Rattl’n Vibe

    Luke Clausen on fishing the Rattl'n Vibe in Cold Water/Springtime

  • Yo-Zuri 3D Real Series (3DR) Vibe 60 | A Closer Look

    Yo-Zuri 3D Real Series (3DR) Vibe 60 | A Closer Look

    The differences here come in the loud sound and compact profile of the bait along with the ultra-realistic finishes.

  • Crankin’ the Yo-Zuri 3DS MR with Luke Clausen VIDEO

    Crankin’ the Yo-Zuri 3DS MR with Luke Clausen VIDEO

    Crankbaits for when the water starts to warm with Luke Clausen

  • Tips for Fishing Cold Water with the Yo-Zuri Rattl’n Vibe VIDEO

    Tips for Fishing Cold Water with the Yo-Zuri Rattl’n Vibe VIDEO

    Luke Clausen on fishing the Rattl'n Vibe in Cold Water/Springtime

  • Crankin’ the Yo-Zuri 3DS MR with Luke Clausen

    Crankin’ the Yo-Zuri 3DS MR with Luke Clausen

    Crankbaits for when the water starts to warm with Luke Clausen

  • Yo-Zuri 3DR Series Popper | Up Close

    Yo-Zuri 3DR Series Popper | Up Close

    . The color shown is Real Glass Minnow and appears almost totally clear.

  • Yo-Zuri 3DB Deep Crank Review

    Yo-Zuri 3DB Deep Crank Review

    By

    The Yo-Zuri 3DB Deep Crank is a great bait to use for targeting offshore bass that have moved into their summer patterns, and will work all the way through fall.

  • CONGRATS YO-ZURI PRO CLENT DAVIS FOR THE 2018 FORREST WOOD CUP WIN | FINAL RESULTS

    CONGRATS YO-ZURI PRO CLENT DAVIS FOR THE 2018 FORREST WOOD CUP WIN | FINAL RESULTS

    I don’t believe that I just won this,” said Davis, a former FLW College Fishing standout for the University of Montevallo. “I almost walked away from professional bass fishing last year. I was burned out on fishing. I sold all of my gear – my boat, all of my rods, my reels, every piece of equipment that I had. It wasn’t from failure, it was because I was burned out

  • YO-ZURI PRO CLENT DAVIS WINS 2018 FORREST WOOD CUP

    YO-ZURI PRO CLENT DAVIS WINS 2018 FORREST WOOD CUP

    FLW Tour pro Clent Davis of Montevallo, Alabama, brought a five-bass limit to the scale Sunday weighing 17 pounds, 13 ounces – the heaviest limit weighed in the three-day event – to earn the win at the 2018 Forrest Wood Cup on Lake Ouachita. Over three days, Davis amassed 15 fish totaling 36 pounds, 13 ounces to edge out second-place angler Cabela’s/Bass Pro Shops pro James Niggemeyer of Van, Texas, by 7 pounds, 4 ounces and win the $300,000 top cash prize. The tournament featured 56 of the top bass-fishing anglers in the world competing for professional bass-fishing’s world championship.