Industry News Updates
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After the March 24 hearing was disrupted by a Zoom-bombing attack
The public can now participate in-person or via Zoom to speak out against the Delta Tunnel Project.
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We have a double header on McClure
he Mother Lode Region will get 1st crack on Saturday followed by the Central Region on Sunday.
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The PowerBait Power Switch
is a sinking twitch bait with an erratic, darting action perfect for freshwater impoundment fishing or estuary fishing
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❗Bronco Bug™❗
The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before.
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Deep Jigger Now Available
DAIWA’S new 25SALTIGA® 300 is a powerful super-light-jigging tool in a svelte and comfortable frame.
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Ever get locked in a floating restroom and other tales
from the Ed Lacy/Ryan Cook Memorial Tournament
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James Overstreet, who nicknamed Kent Brown the “Mayor of the Delta
At the very least, we should call him “The Governor.”
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The biggest bass fishing story across the country this week
He even answers the question if Forward Facing Sonar forced his decision.
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Greg Gutierrez: Look Out Kids, Old Guys ARE IN THEIR PRIME
In this episode of the Alpha BassCast, we sit down with the legendary Greg "Double G" Gutierrez
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2025 California State Championship May 10th!
The 2025 California State Championship is coming up soon!
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Coming up this weekend we have a double header
A great chance to pick up an extra tournament towards the TOC
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Berkley Nessie: Here's What You Need to Know About
One of the hot baits of the big bass caught at the recent WON Bass, California Open where multiple 30-pound bags were brought to the scales
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DAIWA: Shrunken by Request
On the heels of last year’s introduction of the Last Ace 128S, Ever Green comes to town with the slightly smaller Last Ace 103S.
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