New
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NEW 2.5" YAMATANUKI
You guys like the 3.5" Yamatanuki so much that Yamamoto decided to bring you guys another size!
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NEW Outdoor Sportsmens Show
There’s a new outdoor show experience coming to the greater Sacramento area this fall, promising anyone with a love for outdoor adventure, an experience they won’t soon forget!
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Josh Griffin wins Slay Nation at New Melones
New Melones lake was flexing its muscles, forging some of the toughest days of fishing.
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Bajio Launches New Eco-Conscious Eldora Frames
Just south of Bajio's home in New Smyrna Beach, lies a flat in Mosquito Lagoon world renowned for sight fishing redfish.
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New CDFW Policy Recognizes Ecological Value of Beavers in California
The policy also outlines a process to mitigate beaver depredation conflict, prioritizes the use of nonlethal deterrents whenever possible and ensures that lethal removal of depredation beavers is done in a humane manner.
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Wild West Bass Trail (WWBT) is delighted to announce a new partnership
The partnership aims to establish "The Gateway to the Delta"
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2023 Bassmaster High School All-American Team names 12 new members
For nine years, the Bassmaster High School All-American program has identified and honored some of the most accomplished student anglers in the country.
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New Melones Team Kokanee Derby
The fishing is heating up with the biggest early season Kokanee in the state being reported.
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Spring's Must-Have New Items
Many different techniques will work during the springtime and there are some new items worth looking at for your spring bassin'.
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Bajío Sunglasses Expands Spring 2023 Collection With New Ozello Eco-Conscious Frames
Performance Eyewear Brand Introduces Their Latest Frame Style As Part of The Expanding Wide Body Collection
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New Zealand mudsnails confirmed in Arizona's Canyon Creek
Anglers and others recreating in Canyon Creek are now required
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Rapala/VMC Names New Top Execs
He will start in Rapala VMC on May 1st, 2023. Lars Ollberg was until June 2022 Chief Operating Officer and Global Management Team member of Rapala VMC.
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NEW RapStack® Tackle Trays Breakdown
Let’s get one thing straight — if you want to catch more fish, keeping your tackle organized is critical. In the following video, professional angler JP DeRose explains the features and benefits of Rapala’s RapStack Tackle Trays, a collection of seven different storage boxes available in standard 3600 and 3700 sizes, two different depth options and three internal configurations.
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