Industry Press Releases

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  • Mercury Introduces SpitFire X7 4-Blade Propeller

    Mercury Introduces SpitFire X7 4-Blade Propeller

    Mercury Marine, the world leader in marine propulsion and technology, has introduced SpitFire X7, a stainless steel propeller designed to improve all performance facets of the growing 75-115hp outboard class.

  • Join the Berkley® High School Fishing Club

    Join the Berkley® High School Fishing Club

    The growth of high school, competitive fishing has grown significantly over the past few years. Berkley continues to assist with the growth through the Berkley High School Fishing Club. With two years under its belt, the club has grown in popularity and year three is slated to be the best yet.

  • James Watson Featured On Bass Edge Radio

    James Watson Featured On Bass Edge Radio

    James Watson Featured On Bass Edge Radio

  • BRP SIGNS WITH SEA PRO BOATS

    BRP SIGNS WITH SEA PRO BOATS

    STURTEVANT, Wis., Oct. 29, 2015– BRP’s (TSX:DOO) Evinrude E-TEC engines will now be rigged on Sea Pro Boats’ seven new models launched in the mid-tier center console saltwater fishing boat market for 2016. With this agreement, the builder will offer the next generation of Sea Pro owners the opportunity to experience the unrivaled performance and bold, breakthrough design of the Evinrude E-TEC G2engine.

  • St. Croix Mojo Bass Now With SCIII® and IPC®

    St. Croix Mojo Bass Now With SCIII® and IPC®

    You land a 5-pound smallie? He just catches a 5-1/2-pounder. You score 4th in a club tournament (bass…or chess). He slides in with a 3rd place. You snag what you thought was a one-of-a-kind vintage bass bait online? Yeah, he just acquired two...and got a better deal. And the self-esteem stomping goes on and on. Getting one-up'd is never a good feeling…until now.

  • Cabela's Strengthens Commitment to Collegiate Anglers Through 2017 Including Big Bass Bash Presented by Berkley

    Cabela's Strengthens Commitment to Collegiate Anglers Through 2017 Including Big Bass Bash Presented by Berkley

    SAN ANTONIO, TX -- Already known as one of the largest and longest supporters of competitive collegiate bass fishing, Cabela's, the World's Foremost Outfitter® of hunting, fishing and outdoor gear, is boosting their support and long standing partnership of the Collegiate Bass Fishing Series and the Association of Collegiate Anglers. As part of the continued sponsor commitment, Cabela's will remain the title sponsor and official retailer of the series.

  • Lenz Named Collegiate Tour Angler of the Year

    Lenz Named Collegiate Tour Angler of the Year

    This week Raymarine pro ambassador Dawson Lenz earned college fishing's highest honor by being named the FishLife Collegiate Series Angler of the Year. Lenz, a senior captain at the University of North Alabama, earned the honor after using Raymarine's a97 and a98 to help lead the Lions' Bass Fishing club team to first place in FishLife's Collegiate Tour points title.

  • Speed Up to Trigger Strikes from Big Fall Bass

    Speed Up to Trigger Strikes from Big Fall Bass

    Throwing a crankbait will only work as well as you work it! Here is a great tip to trigger bass into striking with furious authority…SPEED UP! If you find yourself in a situation where you know you are on bass and they are not biting, or perhaps they seem to be smashing Shad all around you but you can't get one to go...Speed Up.

  • Traditions Media Integrates Social Media Into Core PR Programs

    Traditions Media Integrates Social Media Into Core PR Programs

    Social media is no longer a bolt-on, forced-to-have part of marketing. It's here to stay. Love it, because you can't leave it...

  • What a Boater Wants For Christmas

    What a Boater Wants For Christmas

    Most of us already have our two front teeth, but what a boater in the family may be missing for the holidays is a gift that makes their boating better. Boat Owners Association of The United States (BoatUS) has gift ideas that will have your favorite boater thanking you all year long.

  • Megabass of America announces new President & CEO

    Megabass of America announces new President & CEO

    Current vice president Yuskei Murayama has been named the new President & CEO of Megabass of America, Inc., announced Yuki Ito, President & CEO of the San Carlos, CA subsidiary of the premium fishing tackle maker.

  • Alabama Bass Trail Tournaments to be Televised in 2016

    Alabama Bass Trail Tournaments to be Televised in 2016

    Decatur, Ala - The Alabama Bass Trail will appear on network television next year when its Tournament Series airs on Fox Sports Southeast. Thirteen episodes and 65 re-airs will be televised on Sunday mornings.

  • Lucas Oil partners with the Wild West Bass Trail

    Lucas Oil partners with the Wild West Bass Trail

    The Wild West Bass Trail, a new western-based Pro/Am and team tournament circuit, recently announced the addition of Lucas Oil as a sponsoring partner. The multiyear agreement further solidifies the sponsorship support the trail has attracted as the January 2016 launch nears.

  • Kevin VanDam Wins Toyota Fan Favorite, Donates Prize To St. Jude

    Kevin VanDam Wins Toyota Fan Favorite, Donates Prize To St. Jude

    The Toyota Bassmaster Angler of the Year Championship was an event filled with season standouts — the Top 50 pros in the 2015 Elite Series, the Rookie of the Year Brent Ehrler, the Angler of the Year Aaron Martens and the Toyota Fan Favorite Kevin VanDam.

  • Classic Bass Tasks Providence Marketing Group With Growth Initiative

    Classic Bass Tasks Providence Marketing Group With Growth Initiative

    Classic Bass (ClassicBass.com), a leader in providing Midwest tournament anglers with easy-to-access, unbiased information, has enlisted Providence Marketing Group to aid in developing engaging content for its viewers and taking the website to the next level of angler interaction.

  • Pradco Strengthens Relationship With Providence Marketing Group

    Pradco Strengthens Relationship With Providence Marketing Group

    PRADCO Outdoor Brands, the parent company for Moultrie game cameras and feeders, Code Blue scents, Summit treestands, and Knight and Hale game calls, has strengthened its existing partnership with Providence Marketing Group by adding public relations to PMG's list of responsibilities.

  • Nixon's Marine Northwest Bass Trail for 2016

    Nixon's Marine Northwest Bass Trail for 2016

    2016 Northwest Bass Schedule

  • Duck Season Opens Tomorrow! Are you Ready?

    Duck Season Opens Tomorrow! Are you Ready?

    Duck Season Opens Tomorrow! Are you ready? Hook is! Come check out our huge Waterfowl Sale!!

  • Bass Pro Shops Serves up Halloween Family Events

    Bass Pro Shops Serves up Halloween Family Events

    Bass Pro Shops is hosting a free, fun, family-friendly Halloween event with the classic Peanuts™ characters, Charlie Brown, Snoopy, Linus, Sally and Lucy October 24-31.

  • EVINRUDE SIGNS EXCLUSIVE PARTNERSHIP WITH WILD WEST BASS TRAIL

    EVINRUDE SIGNS EXCLUSIVE PARTNERSHIP WITH WILD WEST BASS TRAIL

    Evinrude announces an exclusive agreement as the official engine sponsor of the all-new, Wild West Bass Trial.