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Did We Just Get a New PB at Clear Lake VIDEO
Follow along as we take a Weekend trip to CLEAR LAKE with the Allen Family and end up with a NEW Personal Best
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New Erratic Shiner Brings Spoon from LIVETARGET
LIVETARGET’s New Erratic Shiner Brings Spoon Design Into the Future Injected Core TechnologyTM (ICT) shakes-up the decades old spoon category
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New Z-Man® SlingBladeZ™ Power Finesse Spinnerbait exhibits cutting-edge engineering
Small Vibes Make Big (Bass) Impressions New Z-Man® SlingBladeZ™ Power Finesse Spinnerbait exhibits cutting-edge engineering in a compact package
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More on the new LOWRANCE Trolling Motor
Four years and 10,000 testing hours later, we have delivered most reliable trolling motor on the market.
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New line of rooftop fishing rod carriers are game changers for tackle transport
For Fall 2019, the brand is excited to announce its long-anticipated entry into the recreational fishing market, with three all-new rooftop fishing rod holders.
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First look at the all new Lowrance Livesight Transducer on HDS Live units! VIDEO
Everyone's been waiting to see... wait no longer!
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New Injected Core Technology™ provides a Match-the-Hatch™ breakthrough
LIVETARGET’s Latest Injected Core TechnologyTM (ICT): The Slow-Roll Shiner New Injected Core Technology™ provides a Match-the-Hatch™ breakthrough that outshines traditional paddle tails.
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New Ghost Tail Minnow with Injected Core Technology™ (ICT)
LIVETARGET’s new Ghost Tail Minnowis a dropshot bait designed to mimic a thin profiled baitfish, such as a Minnow or Shiner feeding near bottom structure. Featuring the Company’s new Injected Core Technology (ICT), it offers an unmatched baitfish profile as life-like as you – or any hungry game fish – have ever seen.
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Rigging the New Yamamoto Paddle Tail Zako with Shin Fukae
The Gary Yamamoto Custom Baits Zako is one of the best vibrating jig trailers ever made and has been part of several professional bass tournament wins since it was released. It has been called out and also listed as an “unnamed swimbait trailer” by several pro anglers using the bait without any sponsorship connection to Yamamoto.
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Hot Topwater Bite at New Melones VIDEO
The topwater action was just about as hot as the temperature last week
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EVINRUDE LAUNCHES NEW 3 -CYLINDER E -TEC G2 MODELS
Evinrude announce d today the expansion of the revolutionary Evinrude E -TEC G2 product line to include 115 H.O., 140HP and 150HP models. Evinrude’s extended line -up is designed to give more boaters confidence on the water - in any situation.
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New Award Announced by Sportfishing Industry
Sportfishing Industry Announces New Award for Writers Who Inspire Recreational Fishing Participation St. Croix Rods is the inaugural sponsor of the 2019 awards
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Hollow Body Craw has set a new standard for bass bait realism
The progressive bait seamlessly combines form and function with a paradigm-shifting blend of critical elements from two distinct lure families—bass jigs and hollow body baits.
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Z-Man® bulks up its dynamic DieZel MinnowZ™ with new 5” and 7” sizes
How exactly can a single swimbait can be so supernaturally soft, full of energy and fish-appeal, yet so tough and long-lasting at the same time
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CDFW Graduates Six New Warden K-9s
Six new K-9s graduated from the program today and are now ready to put their skills in law enforcement and environmental protection to work.
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Become a Master Angler
Some trophies are more slippery than shiny, but they deserve the same recognition. The Wyoming Game and Fish Department is launching a new Master Angler program to recognize anglers who catch trophy-sized game fish in Wyoming waters. Trophy fish represent the largest 5 percent of the 24 eligible species.
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New Navionics Charts Show Dramatic Changes | Before and After Pix
3 Before and After Images for Comparison