New
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New Custom Pro Speed Spin® Spinning Reel Available Now from Team Lew's
Serious tournament anglers know that even big-fish-factory lakes can get tough. In these situations, light tackle and finesse presentations with spinning equipment often gets the nod when bites are tough to come by. Especially when big fish are on the line, a smooth and controlled drag is essential for landing key fish in make or break situations.
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Watch DNR conservation officers in action with new episodes of "Wardens"
Set your DVR for new episode of 'Wardens' on Outdoor Channel Get a look at the work of DNR conservation officers, as new episodes of "Wardens" continue on the Outdoor Channel.
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New State Record Largemouth Caught... No one is happy?
A “favorite of anglers, the largemouth bass has made its way around the world because of the excitement of catching them. They tend to put up a good fight on the line, and that’s because they’re tough fish
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Three new Legend Tournament Musky rods designed to present smaller baits to big fish
A ¾-oz. bucktail spinner was the prototypical lure employed throughout the early decades of musky fishing. In the years since, however, musky terminal tackle has become increasingly diverse and highly specialized. As lure manufacturers cranked out the big, bigger and gigantic baits demanded by musky anglers, St. Croix Rod eagerly owned the mission of designing and selling the equally specialized rods engineered and built to effectively fish every one of them.
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Invasive Species Tools in new Wildlife Forever Catalog
As lake and river communities continue to fight the spread of invasive species, Wildlife Forever unveils an arsenal of tools to help educate the public and provide on-the-ground, access based tools to help boaters Clean Drain and Dry (CD2) boats and equipment.
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Z-Man Releases New 4-Inch Scented Jerk ShadZ
Legendary inshore guide, Captain C.A. Richardson calls it a nearly failsafe trick for fussy redfish on the shallow flats. Three thousand miles to the northwest, Bassmaster pro Luke Clausen says it’s a devastating dropshot bait for bass, with exceptional attributes not found in traditional soft plastics.
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Cast Further, Last Longer… Maximize Your Fishing Reels Like John Murray
Bassmaster Elite Series pro John Murray talks about how he makes his reels feel like new.
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New for 2019 Rapala Catalog
Shad Dancer, RipStop, Slab Rap, X-Rap Twitchin' Mullet, Shudder Bait, Tools, Swimmers and More in this new for 2019 Rapala Catalog
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New from Lowrance | Free Updates, Depth Shading, Color Schemes and More
Lowrance with great new software updates, a fresh new color-shading feature, and a new merger.
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New Outdoor Program for Special Needs Kids
Trinity Oaks, a 501(c)3 nonprofit based in San Antonio, has expanded their free outdoor programs to now include children with disabilities. “Unique Kids” will be a new program offered by Trinity Oaks and headed up by volunteer Marisa Poole, a special education teacher by profession. The Trinity Oaks’ Unique Kids will provide safe outdoor day-trip experiences for special needs children afflicted with Autism, Downs Syndrome, and other disabilities.
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Rigging the New Yamamoto Cowboy VIDEO
Elite Pro Fletcher Shryock shows how he likes to rig the new Yamamoto Cowboy, using a swing or Biffle head which increases its underwater action
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Testing The New Colors of Hydro Minnow LC and Mag Darter
We had the pleasure of testing out the new colors of Hydro Minnow LC and Mag Darter with Long Run Fishing Charters and Sign Me Up Fishing Charters out of New Jersey. We were able to find multiple schools of bluefish that were eager to take these baits no matter how they were presented. We started the first half of the day trolling the new lures, and the second half of the day casting. Both methods proved to be very effective!
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First Look at Daiwa | What’s New for 2019
At this year’s ICAST show, Daiwa unveiled many new products. Some were new lines and some were additions to their already popular lineup with more sizes and models of the Tatula Elite Rods and Tatula reels.
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California Dept. of Fish and Wildlife adds 32 New Wildlife Officers
CDFW to Graduate 32 New Wildlife Officers It is a great day when the California Department of Fish and Wildlife (CDFW) adds graduates of the Wildlife Officer Academy to the ranks of its Law Enforcement Division.
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New Look and Features in 2019 for Ranger Aluminum Boats
Since the initial venture into the aluminum boat market in 2013, Ranger Boats quickly became the industry’s fastest growing aluminum boat brand. Value-packed and feature-laden, the lineup of the 2019 RT Aluminum Series brings a fresh, new look along with additional features built specifically for bass and multi species anglers.
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NEW PRIZES ADDED! Due to generous sponsor donations | Raffle Clear Lake fams that lost their homes
Due to generous sponsor donations, we will now be pulling 4 WINNING TICKETS for the Big Bait Bailey Guide Service raffle! Thanks to the Lake County Youth fishing Club's generosity, proceeds will now be donated to local families who have lost their homes in the Mendocino Complex Fires...
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First Look at Berkley | What's New for 2019
Berkley has long been one of the most prominent and most well-known brands in the fishing industry when it comes to fishing line and soft plastics.
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First Look at Abu Garcia | 7 of the New Products for 2019
Here is the rundown of some of Abu Garcia’s latest items that will be at your favorite retailer soon.
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VMC® Neko™ Skirt — a first-of-its-kind terminal accessory design
The new VMC® Neko™ Skirt — a first-of-its-kind terminal accessory design for the increasingly popular Neko Rig currently taking the bass fishing world by storm — was awarded “Best Terminal Tackle” honors by the American Sportfishing Association at ICAST 2018, the world’s largest sportfishing expo.
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Shimano launches its new SLX rod series to keep with its "can't stop fishing" idea
Keeping with its ‘Can't Stop Fishing' idea in providing anglers with durable, lightweight, easy-to-use tackle, Shimano launches its new SLX rod series, a line-up including nine casting and seven spinning models in a versatile selection of lengths and actions. The rods offer tournament level performance to appease bass anglers of all abilities.
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