Industry Press Releases
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New line of rooftop fishing rod carriers are game changers for tackle transport
For Fall 2019, the brand is excited to announce its long-anticipated entry into the recreational fishing market, with three all-new rooftop fishing rod holders.
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Wheeler Continues Roll
MLF pro Jacob Wheeler sits in familiar territory after today's Shotgun Round 2 at Lake Winnebago - atop SCORETRACKER® for Group B at Bass Pro Tour Evinrude Stage Eight
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Z-MAN: Taking a Giant TRD
If Paul Bunyan Needed a Ned Rig . . . Z-Man® power-finesse system marries new Giant TRD™ with Mag ShroomZ™ jigheads
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New Injected Core Technology™ provides a Match-the-Hatch™ breakthrough
LIVETARGET’s Latest Injected Core TechnologyTM (ICT): The Slow-Roll Shiner New Injected Core Technology™ provides a Match-the-Hatch™ breakthrough that outshines traditional paddle tails.
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The rod hardcore surfcasters have been waiting for
Here’s the rod hardcore surfcasters have been waiting to get their hands on. St. Croix’s stealthy, upgraded Avid® Surf rods raise the game up and down the coast for everything from bass and blues to bull reds, snook and even tarpon.
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The Original Underwater Camera
The Original Underwater Camera The best way to observe a fish is to become a fish. - Jacques Cousteau
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Grip...and Grin from Z-Man
Grip...and Grin Z-Man® TT Lures® ChinlockZ SWS™ Weighted Swimbait Hook secures ElaZtech® baits and elevates your rigging game
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New Ghost Tail Minnow with Injected Core Technology™ (ICT)
LIVETARGET’s new Ghost Tail Minnowis a dropshot bait designed to mimic a thin profiled baitfish, such as a Minnow or Shiner feeding near bottom structure. Featuring the Company’s new Injected Core Technology (ICT), it offers an unmatched baitfish profile as life-like as you – or any hungry game fish – have ever seen.
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The launch of Cyberfishing and its Smart Rod Sensor
Smartwatch Tech for Your Fishing Rod By combining a lightweight sensor and smartphone app, anglers can now record all the data from their fishing trips and find big fish more often than ever.
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2200 Plus Anglers Show for Skeeter Owner's Tournament
The annual Skeeter Owner’s Bass Tournament held in Lake Fork, Texas recently concluded with a steady attendance of over 2200 anglers and over 1000 Skeeter boats from around the country.
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Spro has moved
SPRO Moves to Enlarged Facility in Kennesaw, Georgia SPRO Corporation recently moved their operations base to a new facility in Kennesaw, GA.
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The Flutter Craw is Coming
Culprit Lures is gearing up for ICAST with the introduction of new shapes, sizes, and colors within their renowned soft plastic product line.
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Injected Core Technology the Next Generation of Lure Innovation from LIVETARGET
LIVETARGET has earned the reputation of producing some of the most life-like lures on the water. Always striving to Match-the-Hatch™, LIVETARGET introduces Injected Core Technology (ICT): a whole new innovation in bait design that offers even more realism on a number of levels. Recognizing that traditional manufacturing techniques lack both realism and detail, LIVETARGET has developed a specialized injection process that merges realism and function like never before.
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Frost Warning for Orlando!
It may be summertime, but the great allegiance of hardwater anglers is always thinking ice.
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EVINRUDE LAUNCHES NEW 3 -CYLINDER E -TEC G2 MODELS
Evinrude announce d today the expansion of the revolutionary Evinrude E -TEC G2 product line to include 115 H.O., 140HP and 150HP models. Evinrude’s extended line -up is designed to give more boaters confidence on the water - in any situation.
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Some tips for fishing and using scent for Z-Man ElaZtech plastics
Luke Clausen with Tips for ElaZtech Plastics
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Legendary Bass Performance
Featuring improved reel seats, refined guide trains and split-grip cork handles, Legend Tournament Bass expands to thirty-four models, including eight 8’-10’ sticks, leading the way in long-rod design and performance.
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11 Cabela's Sold for $324.3 Million
A joint venture led by Sansome Pacific, a real estate investment firm based in San Francisco, has acquired 11 locations of outdoor sports retailer Cabela’s for $324.3 million. The transaction was structured as a sale-leaseback with the seller, Bass Pro Shops, which owns the Cabela’s brand.
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Mystery Bladed Jig Revealed
Unmasking the “Unnamed Bladed Jig” In bass circles, it’s become a something of running wise-crack. You might think of it along the lines of that secret spot your buddies call Lake X—so hot for big fish you simply can’t let the cat out of the bag. Except, this one’s a lure, not a lake.
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Elite level kayak tournament features lots of competition, big fish, and excitement
Hobie® Bass Open Series on Lake Fork a Big Success Elite level kayak tournament features lots of competition, big fish, and excitement
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