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  • Two New Products From Yo-Zuri

    Two New Products From Yo-Zuri

    Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle, the One Knock Rattl’n Vibe.

  • Available in U.S. Now... Japan Domestic Market Products

    Available in U.S. Now... Japan Domestic Market Products

    Japan Domestic Market Products Now Available in U.S. The Japanese Domestic Market (JDM) has long been the birth place for new tackle and techniques.

  • What Lucas Products the Pros Are Using Right Now

    What Lucas Products the Pros Are Using Right Now

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    "eing at home, I've done a lot of work around the house with small engine equipment like a chain saw, weed eater, and pressure washer...

  • 5 Unique Uses for Lucas Oil Products

    5 Unique Uses for Lucas Oil Products

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    Their team of professional anglers has found many different uses for the Lucas Oil products. Many of which are outside of the marine world, some as they were intended and some have been improvised.

  • California H.S. Students Celebrate Manufacturing Day with Pelican Products

    California H.S. Students Celebrate Manufacturing Day with Pelican Products

    Pelican Products, Inc., the global leader in the design and manufacture of high-performance protective cases, temperature-controlled packaging systems and advanced portable lighting systems, celebrated National Manufacturing Day on Friday with local high school students.

  • New Youth Fishing Products Released from Shakespeare

    New Youth Fishing Products Released from Shakespeare

    Shakespeare®, the leader in quality and affordable fishing tackle, announces the launch of two new youth fishing products – the Catch A Monster™ series and new Hide-A-Hook™ kit with tacklebox.

  • 30 Year Anniversary for Lucas Oil Products Inc.

    30 Year Anniversary for Lucas Oil Products Inc.

    Over the span of just three decades, Lucas Oil Products Inc. has ascended to become one of the world’s most recognizable brands.

  • Jordan Lee’s Signature Series Products

    Jordan Lee’s Signature Series Products

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    Jordan Lee’s Signature Series Products Over the past few years, Major League Fishing pro Jordan Lee has been in the spotlight quite a bit. He qualified for the Bassmaster Classic through the college ranks and then a few years later, he won back-to-back Classics.

  • Bill McDonald’s Top 5 Lucas Oil Products

    Bill McDonald’s Top 5 Lucas Oil Products

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    Combat Ethanol and More with FLW Tour pro Bill McDonald's Must-Haves

  • Don’t Leave Home Without These Lucas Products with Fred Roumbanis

    Don’t Leave Home Without These Lucas Products with Fred Roumbanis

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    We all know the dangers of ethanol by now and adding something to combat the damages is something we should all be doing for our bass boats and any other engines that run on gas.

  • Tool Box Buddy and 3 Other Favorite Lucas Products of the Pros

    Tool Box Buddy and 3 Other Favorite Lucas Products of the Pros

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    Roumbanis started by saying everyone should have this product whether or not they are an angler or boater.

  • 3 Must-Have Lucas Oil Products for Outdoorsmen

    3 Must-Have Lucas Oil Products for Outdoorsmen

    Whether it's for engines, fishing gear or guns... Lucas Oil has you covered

  • Half OFF! Prices Slashed on K2 and Yeti Products at Fisherman’s Warehouse

    Half OFF! Prices Slashed on K2 and Yeti Products at Fisherman’s Warehouse

    Half OFF! Prices Slashed on K2 and Yeti Products at Fisherman’s Warehouse

  • Ike Foundation and Sawyer Products Partner

    Ike Foundation and Sawyer Products Partner

    The Ike Foundation®, founded by Mike and Becky Iaconelli, is a non-profit organization whose mission is to introduce kids to the sport of fishing and the outdoors, is proud to announce that Sawyer Products, Inc. of Safety Harbor, FL has joined its list of exclusive sponsors.

  • Half Off Yeti and K2 Products

    Half Off Yeti and K2 Products

    Half OFF! Prices Slashed on K2 and Yeti Products NOW Through Father's Day

  • ICAST is the world's largest venue for launching new fishing products and setting industry trends

    ICAST is the world's largest venue for launching new fishing products and setting industry trends

    With Orlando, Fla. as the backdrop, the 61st International Convention of Allied Sportfishing Trades, better known as ICAST, is taking place July 10 - 13, at the Orange County Convention Center. All the details, including registration, are available at ICASTfishing.org.

  • 6 Ways to Get More From Your Navionics Products with Josh Douglas

    6 Ways to Get More From Your Navionics Products with Josh Douglas

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    For the most part, anglers can plug in a Navionics card and enjoy the benefits of 1-foot contours, community edits and more. The mapping for chartplotters as well as for the mobile and tablet apps are very popular for anglers looking to get the best detail available, but there are some tricks and settings that can help you see even more. FLW Tour pro Josh Douglas shares some six ways he uses Navionics to help him locate more fish.

  • The 4 New Reins Products You Need to Know About

    The 4 New Reins Products You Need to Know About

    Four new bass fishing products from Reins to change up your technique and presentation.

  • BUFF® Products [AS ONE] Collection are Introduced

    BUFF® Products [AS ONE] Collection are Introduced

    Introducing the BUFF® Products [AS ONE] Collection Created to support and celebrate communities that have experienced devastation from natural disasters in 2017

  • Top-3 Daiwa Products Under $200

    Top-3 Daiwa Products Under $200

    Daiwa's first spinning reel rolled off the assembly line in 1955. Since then, the company has grown into one of the largest and most influential tackle companies in the world today. To handle sales and distribution in the United States, Daiwa Corporation first opened its doors on September 26, 1966, operating from a small facility in Culver City, California. Today, based in Cypress, California, Daiwa Corporation sells tackle throughout the United States, Canada, Central and South America.